Purple Sales vs The Lead Gen Co.

A head-to-head comparison of Purple Sales and The Lead Gen Co. in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Purple Sales

Toronto-based B2B growth agency focused on generating sales-qualified leads and pipeline growth.

67/ 100 overallHigher score

The Lead Gen Co.

Sales operations infrastructure for B2B companies.

51/ 100 overall

Score-by-score

Criterion	Purple Sales	The Lead Gen Co.
Website Presence(20%)	66	72
Search Visibility(20%)	54	46
Trust & Credibility(20%)	74	54
Market Presence(15%)	68	50
Customer Satisfaction(10%)	78	18
Overall	67	51

Pricing at a glance

Purple Sales

Model: Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
Typical range: $3,000-$5,000 per month

Full Purple Sales pricing →

The Lead Gen Co.

Model: Custom quote; evidence points to a performance-oriented outbound lead generation / appointment-setting engagement, though one third-party directory classifies it as project-based pricing.

Full The Lead Gen Co. pricing →

Purple Sales profile →The Lead Gen Co. profile →← All lead generation agencies