Demand Frontier vs New North

A head-to-head comparison of Demand Frontier and New North in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Demand Frontier

AI-powered B2B marketing services that move faster and deliver more.

62/ 100 overall
New North

A B2B marketing agency for technology companies.

72/ 100 overallHigher score

Score-by-score

CriterionDemand FrontierNew North
Website Presence(20%)8284
Search Visibility(20%)5856
Trust & Credibility(20%)6378
Market Presence(15%)6668
Customer Satisfaction(10%)2274
Overall6272

Pricing at a glance

Demand Frontier

Model
Custom-quoted B2B agency engagements, with evidence pointing to project-based work and possible hourly-scoped work; the agency also describes itself as an "agency-as-a-service" extension of the client team and emphasizes measurable-outcomes engagements rather than fixed public packages.
Typical range
$100–$149 / hr
Full Demand Frontier pricing →

New North

Model
Custom monthly retainer using a points-based pricing system rather than hourly billing. New North’s own site says clients pay one monthly price for access to a strategy + execution team, and Clutch reviews indicate some engagements are ongoing retainers; third-party directories also list hourly and project-size bands.
Typical range
$6,000–$15,000 / month
Full New North pricing →