Bruce Clay vs Reboot Online

A head-to-head comparison of Bruce Clay and Reboot Online in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Bruce Clay

Search marketing agency providing SEO, AI optimization, PPC, content, social advertising, training, and tools since 1996.

82/ 100 overallHigher score
Reboot Online

Award-winning organic search agency for long-term visibility across Google and AI platforms.

66/ 100 overall

Score-by-score

CriterionBruce ClayReboot Online
Website Presence(20%)8987
Search Visibility(20%)7258
Trust & Credibility(20%)8672
Market Presence(15%)8170
Customer Satisfaction(10%)8018
Overall8266

Pricing at a glance

Bruce Clay

Model
Custom-quoted monthly retainer for agency services, with some all-inclusive packaged SEO work; also sells self-serve subscriptions for tools and training.
Typical range
$5,000-$200,000 / month
Full Bruce Clay pricing →

Reboot Online

Model
Primarily custom-quoted monthly retainers for ongoing Digital PR and paid media management, plus custom SEO engagements; Reboot also offers project-based Digital PR packages/calculator outputs and one-off add-ons/audits.
Typical range
£18,500–£63,500 per Digital PR project
Full Reboot Online pricing →