97th Floor vs Animalz

A head-to-head comparison of 97th Floor and Animalz in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

97th Floor

Audience-first digital marketing focused on conversions, pipeline, and revenue.

76/ 100 overallHigher score
Animalz

Intelligent content for compounding growth.

52/ 100 overall

Score-by-score

Criterion97th FloorAnimalz
Website Presence(20%)8684
Search Visibility(20%)5822
Trust & Credibility(20%)8158
Market Presence(15%)7663
Customer Satisfaction(10%)8418
Overall7652

Pricing at a glance

97th Floor

Model
Custom-quoted digital marketing engagements, primarily ongoing monthly retainers for SEO, PPC/paid media, content marketing, CRO, and broader full-funnel strategy. Evidence also shows project-based engagements and goal-based contracts; one Clutch case study says enterprise engagements start around a monthly minimum.
Typical range
$150-$199/hr
Full 97th Floor pricing →

Animalz

Model
Primarily custom monthly retainer for ongoing content marketing / SEO / AEO programs, with some project-based work for specific deliverables. Animalz explicitly offers recurring monthly programs and Clutch lists them as starting at a monthly price; Animalz also publishes at least one fixed-fee project example for survey-driven white papers.
Typical range
$8,000-$30,000 / month
Full Animalz pricing →