INFUSE vs New North

A head-to-head comparison of INFUSE and New North in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

INFUSE

AI-powered global B2B demand partner delivering full-funnel demand excellence.

82/ 100 overallHigher score

New North

A B2B marketing agency for technology companies.

72/ 100 overall

Score-by-score

Criterion	INFUSE	New North
Website Presence(20%)	89	84
Search Visibility(20%)	72	56
Trust & Credibility(20%)	84	78
Market Presence(15%)	85	68
Customer Satisfaction(10%)	82	74
Overall	82	72

Pricing at a glance

INFUSE

Model: Custom-quote demand generation pricing with multiple billing options: CPL (cost per lead) / performance-based for content activation, MQL/SQL delivery, and targeted lead programs; CPM for some program compositions; and fixed-cost engagements for broader demand generation programs. INFUSE also positions some work as always-on programs versus campaign-based initiatives.
Typical range: $50,000-$199,999 per project

Full INFUSE pricing →

New North

Model: Custom monthly retainer using a points-based pricing system rather than hourly billing. New North’s own site says clients pay one monthly price for access to a strategy + execution team, and Clutch reviews indicate some engagements are ongoing retainers; third-party directories also list hourly and project-size bands.
Typical range: $6,000–$15,000 / month

Full New North pricing →

INFUSE profile →New North profile →← All lead generation agencies