Dragon360

• Pricing model: Custom-quoted B2B advertising engagement, most consistent with ongoing monthly management/retainer work, with some project-based scopes. Dragon360 explicitly says every engagement/program is customized, and client reviews describe ongoing monthly management of digital advertising plus longer-term agency partnerships.
• Starting price: $1,000+ project minimum
• Typical range: $30,000/month to $200,000/year
• Billing: Primarily custom ongoing monthly management/retainer-style billing for advertising programs; also supports project-based engagements. Third-party directories also list an hourly rate band.

I found no first-party published package prices, plan tiers, retainers, setup fees, or guarantees on Dragon360's site; the agency positions engagements as custom and says every program/engagement is tailored to the buyer, market, and business model. The clearest concrete pricing comes from reputable third-party directories: Clutch/The Manifest list a $1,000+ minimum project size, Clutch lists a $100-$149/hr average hourly band, and Clutch's verified review summary says client investments range from $30,000/month to $200,000/year. Those figures are directory/review-platform data, not a price card published by Dragon360 itself, so buyers should treat them as observed deal-size signals rather than official list pricing.

Dragon360 engagements appear to start with a focused conversation about the client’s current program and goals, then move into audience/ICP research, messaging and channel planning, campaign buildout, and ongoing optimization with regular reporting and meetings. Reviews consistently describe the team as collaborative, responsive, and operating like an extension of the client’s team, with weekly communication and performance reporting as part of delivery.

1. 1

   Start with a focused program review

   Engagements begin by discussing what is working, what is not, and where efficiency is being lost in the current advertising program rather than jumping straight into platform execution. Clients also describe coming to Dragon360 for help organizing campaigns, reaching the right audiences, and getting strategic consultation on a regular basis.

2. 2

   Define buyers, ICP, and audience segments

   Dragon360 then builds the strategy around how the client actually sells, using research and segmentation to identify the right audiences, buyer groups, and ideal-customer-profile attributes. Their own case material shows this can include redefining the ICP, rebuilding audience targeting, and tailoring segmentation to different buyer personas or account tiers.

3. 3

   Shape messaging, creative direction, and channel plan

   Once the audience is clear, Dragon360 aligns messaging and creative to buyer pain points and maps campaigns to the buyer journey and relevant channels. Evidence from client work shows them structuring full-funnel campaigns, setting budgets by funnel stage, and pairing messaging/content with channels such as search, social, display, video, and programmatic.

4. 4

   Launch and manage campaigns across platforms

   After strategy is set, Dragon360 executes the media program across platforms and manages budgets, campaign architecture, and deliverables. Reviews indicate that this work is delivered through a mix of direct communication, weekly meetings, email, and project-management tools such as Asana.

5. 5

   Collaborate closely on approvals and ongoing guidance

   Clients describe Dragon360 as hands-on, consultative, and closely tied into the internal team, with regular feedback loops and discussion of plans before rollout. The agency’s materials also stress working with the client’s existing team rather than replacing it, refining audience definitions, budget allocation, and messaging before and during execution.

6. 6

   Optimize continuously and reallocate based on performance

   Once campaigns are live, Dragon360 appears to monitor results, test creative and targeting, and shift spend or channel mix based on what is performing best. Both reviews and case studies point to active optimization, pivots when needed, and adaptation based on performance data.

7. 7

   Report results around business outcomes

   Delivery includes ongoing reporting and explanation of campaign performance, with Dragon360 translating results for client leadership and focusing measurement on qualified outcomes rather than vanity metrics alone. Review evidence specifically mentions weekly calls and reporting, while the company states it builds reporting around lead quality, pipeline influence, and business outcomes.