97th Floor vs Herdl

A head-to-head comparison of 97th Floor and Herdl in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

97th Floor

Audience-first digital marketing focused on conversions, pipeline, and revenue.

76/ 100 overallHigher score
Herdl

Award-winning, data-driven digital agency specialising in web design, SEO and PPC.

76/ 100 overall

Score-by-score

Criterion97th FloorHerdl
Website Presence(20%)8684
Search Visibility(20%)5858
Trust & Credibility(20%)8181
Market Presence(15%)7672
Customer Satisfaction(10%)8488
Overall7676

Pricing at a glance

97th Floor

Model
Custom-quoted digital marketing engagements, primarily ongoing monthly retainers for SEO, PPC/paid media, content marketing, CRO, and broader full-funnel strategy. Evidence also shows project-based engagements and goal-based contracts; one Clutch case study says enterprise engagements start around a monthly minimum.
Typical range
$150-$199/hr
Full 97th Floor pricing →

Herdl

Model
Custom-quoted monthly retainer packages for SEO, PPC, and broader digital marketing, with predefined package tiers (Small/Medium/Large on Clutch; Level 1/2/3 on Herdl’s own site) and bespoke campaigns available. Engagements appear to be recurring monthly management retainers rather than pay-per-lead or pay-per-appointment.
Typical range
$995–$2,995 / mo
Full Herdl pricing →