97th Floor Pricing & Cost

How much does 97th Floor cost? Here is everything we could verify about 97th Floor's pricing model, what's included, and the terms — with the sources each figure was traced from.

  • Pricing model: Custom-quoted digital marketing engagements, primarily ongoing monthly retainers for SEO, PPC/paid media, content marketing, CRO, and broader full-funnel strategy. Evidence also shows project-based engagements and goal-based contracts; one Clutch case study says enterprise engagements start around a monthly minimum.
  • Starting price: $5,000+ minimum project
  • Typical range: $150-$199/hr
  • Billing: Primarily monthly retainer / ongoing engagement; also custom project-based work. Clutch case-study language says contracts are goal-based, and review data shows ongoing monthly retainers.

What's included

  • SEO
  • AI search optimization
  • Paid media / PPC / SEM / social ads / display
  • Content marketing
  • Conversion rate optimization (CRO)
  • Digital strategy
  • Website audits
  • Competitive research
  • Keyword research and optimization
  • Reporting and regular strategy calls

97th Floor does not appear to publish standard package prices on its own services pages; pricing is custom and gated behind a sales conversation. The clearest published figures come from third-party directories: Clutch lists a $5,000+ minimum project size and $150-$199/hr average hourly rate, while DesignRush shows a minimal budget of $1,000-$10,000 and $150/hr average hourly rate. Clutch review summaries also say client spend ranges from $10,000 to over $200,000 annually, and an older Clutch case-study write-up states enterprise clients start at around $10,000/month and that contracts are goal-based; treat that monthly floor as case-study/editorial reporting rather than a current official rate card published by 97th Floor.

Sources (11)

Where this pricing information was traced from.