Search Laboratory vs The SEO Works

A head-to-head comparison of Search Laboratory and The SEO Works in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Search Laboratory

Searching for the truth in data.

69/ 100 overall
The SEO Works

Award-winning UK search marketing agency helping businesses get more customers online through SEO, PPC, AI visibility, paid social, and web development.

78/ 100 overallHigher score

Score-by-score

CriterionSearch LaboratoryThe SEO Works
Website Presence(20%)8988
Search Visibility(20%)6862
Trust & Credibility(20%)7284
Market Presence(15%)7478
Customer Satisfaction(10%)1881
Overall6978

Pricing at a glance

Search Laboratory

Model
Custom-quoted digital marketing engagements, most likely a hybrid of monthly retainer and/or project-based consulting for agency services; plus separately sold fixed-price training courses and reseller/implementation services for Google Marketing Platform products.
Typical range
$150-$199 / hr
Full Search Laboratory pricing →

The SEO Works

Model
Custom-quoted monthly retainer for SEO/PPC engagements, with some project-based work and hourly-rate equivalents listed on directories. Evidence also suggests media-management/commission billing on at least some AdWords engagements.
Typical range
$1,500-$2,500 / month
Full The SEO Works pricing →