Mad Fish Digital vs ThatWare

A head-to-head comparison of Mad Fish Digital and ThatWare in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Mad Fish Digital

Award-winning digital marketing for purpose-driven brands.

77/ 100 overallHigher score

ThatWare

AI-driven SEO, AEO, GEO and LLM visibility for AI search dominance.

67/ 100 overall

Score-by-score

Criterion	Mad Fish Digital	ThatWare
Website Presence(20%)	86	84
Search Visibility(20%)	58	28
Trust & Credibility(20%)	84	79
Market Presence(15%)	74	73
Customer Satisfaction(10%)	88	82
Overall	77	67

Pricing at a glance

Mad Fish Digital

Model: Custom-quoted digital marketing engagements, most consistent with a monthly retainer and/or ongoing scoped services, with some project-based work also possible. Evidence: Mad Fish describes recurring 30-day client reporting/strategy meetings and offers ongoing SEO, PPC, content, paid media, social, consulting, and design services rather than fixed packages.
Typical range: $150 - $199 / hr

Full Mad Fish Digital pricing →

ThatWare

Model: Custom quote SEO engagements, with evidence of both monthly retainer-style billing and packaged monthly SEO plans. ThatWare explicitly says it provides customized solutions and bills at the end of each month; third-party listings also show a minimum project size and hourly-rate band. In addition, their Clutch profile publishes monthly SEO packages, while an older ThatWare PDF shows enterprise SEO tier pricing by budget band.
Typical range: $89–$10,000 USD per project/month (GoodFirms executive interview); corroborating published package/menu figures include $250/mo, $550/mo, and $1,250/mo on Clutch, and an older enterprise SEO budget ladder from $1,000 to $50,000 USD in a ThatWare PDF

Full ThatWare pricing →

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