How much does ThatWare cost? Here is everything we could verify about ThatWare's pricing model, what's included, and the terms — with the sources each figure was traced from.
Pricing model:Custom quote SEO engagements, with evidence of both monthly retainer-style billing and packaged monthly SEO plans. ThatWare explicitly says it provides customized solutions and bills at the end of each month; third-party listings also show a minimum project size and hourly-rate band. In addition, their Clutch profile publishes monthly SEO packages, while an older ThatWare PDF shows enterprise SEO tier pricing by budget band.
Starting price:$89 USD
Typical range:$89–$10,000 USD per project/month (GoodFirms executive interview); corroborating published package/menu figures include $250/mo, $550/mo, and $1,250/mo on Clutch, and an older enterprise SEO budget ladder from $1,000 to $50,000 USD in a ThatWare PDF
Billing:Primarily monthly/custom. GoodFirms says ThatWare bills clients at the end of each month with no upfront payment commitment; Clutch also shows monthly SEO packages ($250/mo, $550/mo, $1,250/mo).
Contract terms:A 6-month contract is mentioned by one client review on GoodFirms, but no universal minimum commitment was found published by ThatWare as a standard term.
Guarantee:ThatWare states on GoodFirms that it has no upfront payment commitments and only invoices at month-end once clients are happy with the month's deliverables.
What's included
Customized SEO strategy/game plan
Keyword research and optimization
On-page SEO (title tags, meta descriptions, H1/H2/H3)
Technical SEO and schema markup
Link building and guest posting
Blog/article writing
Monthly performance reporting
Google My Business / local SEO setup
Website speed optimization
Structured data implementation
Penalty recovery and reputation management on higher enterprise tiers
Public pricing does exist, but it is fragmented across sources and not presented as a single clean pricing page on ThatWare's live site. The strongest company-stated figure is from a GoodFirms executive interview saying pricing starts at $89 USD and goes up to $10,000 USD depending on project complexity; this appears to describe their own pricing philosophy, not a marketplace estimate. Clutch adds a stronger current buying signal with published SEO packages starting at $250/month plus a pricing snapshot of $1,000+ minimum project size and < $25/hr average rate, while an older ThatWare corporate PDF shows enterprise SEO budget tiers from $1,000 to $50,000 USD, which should be treated as older/self-published collateral rather than necessarily current live pricing.