IronHorse vs Ironpaper

A head-to-head comparison of IronHorse and Ironpaper in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

IronHorse

B2B growth marketing agency helping companies get discovered and get chosen in the AI era.

61/ 100 overall

Ironpaper

B2B growth agency building growth engines for marketing and sales success.

71/ 100 overallHigher score

Score-by-score

Criterion	IronHorse	Ironpaper
Website Presence(20%)	83	87
Search Visibility(20%)	52	52
Trust & Credibility(20%)	64	74
Market Presence(15%)	68	71
Customer Satisfaction(10%)	18	68
Overall	61	71

Pricing at a glance

IronHorse

Model: Primarily fixed-fee packaged engagements sold as custom B2B demand generation/ABM/partner marketing projects, plus recurring monthly retainers for ongoing paid media management and webinar derivative content. Iron Horse also offers quarterly content packages and scope-based custom programs.
Typical range: $7.5k-$10k/month

Full IronHorse pricing →

Ironpaper

Model: Custom-quoted B2B marketing engagement, most consistent with an ongoing monthly retainer/agency-partner model for strategy + execution, with some project-based website/design work. Ironpaper repeatedly describes itself as an "agency partner," emphasizes monthly lead goals, weekly iteration, pilot campaigns, and ongoing optimization rather than packaged plans or per-lead / per-appointment pricing.
Typical range: $5,000+ / month

Full Ironpaper pricing →

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