Falcon Digital Marketing vs Metric PPC

A head-to-head comparison of Falcon Digital Marketing and Metric PPC in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Falcon Digital Marketing

Houston PPC experts focused on profit generation, long-term results, and transparent ad management.

69/ 100 overallHigher score
Metric PPC

Digital marketing agency using the latest technology to deliver more leads at a lower cost.

63/ 100 overall

Score-by-score

CriterionFalcon Digital MarketingMetric PPC
Website Presence(20%)8276
Search Visibility(20%)5642
Trust & Credibility(20%)7268
Market Presence(15%)6455
Customer Satisfaction(10%)7481
Overall6963

Pricing at a glance

Falcon Digital Marketing

Model
Monthly PPC management retainer priced as a percentage of monthly ad spend, plus a one-time setup fee; custom quote. The agency separates media spend (paid directly to the ad platform) from Falcon's management fee.
Full Falcon Digital Marketing pricing →

Metric PPC

Model
Custom-quoted PPC agency engagement, most likely ongoing monthly management/retainer rather than fixed packages. Metric PPC describes campaigns as custom-tailored, discusses monthly budgets, monthly reporting, and ongoing optimization/account management; for its Hulu/CTV offering (Metric+) it explicitly says clients choose monthly budgets and there is no long-term commitment.
Typical range
$100–$149 / hr
Full Metric PPC pricing →