Dark Horse vs Falcon Digital Marketing

A head-to-head comparison of Dark Horse and Falcon Digital Marketing in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Dark Horse

UK music podcast site associated with Alan Carr / Darkhorse Radio

31/ 100 overall

Falcon Digital Marketing

Houston PPC experts focused on profit generation, long-term results, and transparent ad management.

69/ 100 overallHigher score

Score-by-score

Criterion	Dark Horse	Falcon Digital Marketing
Website Presence(20%)	18	82
Search Visibility(20%)	22	56
Trust & Credibility(20%)	34	72
Market Presence(15%)	28	64
Customer Satisfaction(10%)	74	74
Overall	31	69

Pricing at a glance

Dark Horse

Model: Custom-quoted monthly retainer for ongoing digital marketing services (SEO, PPC, paid social), with some project-based/audit work. Dark Horse’s own site pushes a free audit and then a tailored scope; third-party directories/reviews indicate ongoing monthly engagements and also list project minimums/hourly bands.
Typical range: £2,500 / month

Full Dark Horse pricing →

Falcon Digital Marketing

Model: Monthly PPC management retainer priced as a percentage of monthly ad spend, plus a one-time setup fee; custom quote. The agency separates media spend (paid directly to the ad platform) from Falcon's management fee.

Full Falcon Digital Marketing pricing →

Dark Horse profile →Falcon Digital Marketing profile →← All ppc agencies