Aira vs Search Laboratory

A head-to-head comparison of Aira and Search Laboratory in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Aira

One partner. Multiple channels. Short-term growth. Long-term success.

78/ 100 overallHigher score
Search Laboratory

Searching for the truth in data.

69/ 100 overall

Score-by-score

CriterionAiraSearch Laboratory
Website Presence(20%)8889
Search Visibility(20%)7268
Trust & Credibility(20%)7972
Market Presence(15%)7674
Customer Satisfaction(10%)7418
Overall7869

Pricing at a glance

Aira

Model
Custom-quoted monthly retainer for ongoing digital marketing services, with service-specific minimum monthly budgets published on Aira's own site. Evidence most clearly supports retainer-based engagements for SEO and Digital PR rather than per-lead or pay-per-appointment pricing.
Typical range
£3,000-£5,000+ / month
Full Aira pricing →

Search Laboratory

Model
Custom-quoted digital marketing engagements, most likely a hybrid of monthly retainer and/or project-based consulting for agency services; plus separately sold fixed-price training courses and reseller/implementation services for Google Marketing Platform products.
Typical range
$150-$199 / hr
Full Search Laboratory pricing →