How to choose lead generation agencies

We independently track 94 lead generation agencies, scored on the same weighted criteria. Overall scores currently range from 5 to 89 (average 62/100), led by Callboxinc. This guide explains how the rankings work and what to weigh before you shortlist.

How we score lead generation agencies

Every agency is rated on five weighted criteria. The overall score is the weighted average across the criteria for which data is available.

CriterionWeight
Website Presence20%
Search Visibility20%
Trust & Credibility20%
Market Presence15%
Customer Satisfaction10%

What lead generation agencies commonly offer

Services most frequently listed across the lead generation agencies we track:

  • Content marketing17
  • Appointment setting13
  • B2B lead generation12
  • Demand generation12
  • SEO12
  • Account-based marketing11
  • Email marketing11
  • Lead generation10

What they charge

Pricing models used by the 93 of 94 lead generation agencies that disclose pricing:

  • Custom B2B go-to-market consulting engagement that appears to be primarily monthly retainer-based, with some project-based scopes. Evidence from LeadCoverage’s own site shows broad, ongoing GTM services (demand generation, PR, RevOps, SDR/nurture, HubSpot implementation) and a 90-day onboarding ramp, while Clutch/The Manifest client reports show both monthly spend and total project spend.
  • Custom monthly retainer using a points-based pricing system rather than hourly billing. New North’s own site says clients pay one monthly price for access to a strategy + execution team, and Clutch reviews indicate some engagements are ongoing retainers; third-party directories also list hourly and project-size bands.
  • Custom quote
  • Custom quote / enterprise pricing for B2B payment processing and payments-as-a-service. The evidence points to a flexible, rules-based cost-sharing model tied to payment processing economics rather than public fixed plans: Boost says it offers 'custom pricing models' and 'payment flexibility based on business rules,' and third-party coverage describes a custom per-merchant pricing approach.
  • Custom quote for a B2B SaaS research platform, likely sold as a subscription and/or API access rather than published self-serve plans. The product is positioned as an AI-powered policy/media/trend research platform with web and API tools for data collection, analysis, visualization, smart search, policy monitoring, and news/research APIs.
  • Custom quote for a strategy-led CRM / RevOps implementation engagement, delivered in phased work: design & build, enable & validate, then optional ongoing support/partnering. The positioning reads like project-based implementation with possible ongoing success support, not a self-serve priced package.
  • Custom quote for bespoke bid and tender consulting services, likely scoped per engagement/project rather than published fixed plans. The firm describes fully bespoke bid preparation, bid review, and end-to-end bid/tender management services, plus a free initial consultation and free bid/no-bid opportunity reviews.
  • Custom quote for consulting / implementation work, with public-sector cloud consulting explicitly billed on a time-and-materials day-rate basis. Overall agency engagements appear bespoke rather than packaged self-serve plans.
  • Custom quote for outsourced B2B lead generation / appointment setting, structured around a dedicated-team engagement rather than published package tiers. The company describes assigning dedicated representatives plus a project manager and account manager, which strongly indicates an ongoing retainer-style managed service rather than self-serve or fixed-price packaged plans.
  • Custom quote for outsourced B2B lead generation / sales outsourcing, with evidence of both subscription-style billing and performance-led positioning. Public descriptions emphasize appointment setting / qualified meetings, ABM, cold email, cold calling, LinkedIn lead generation, outsourced SDR, and training rather than fixed self-serve plans.
  • Custom quote for tailored outsourced sales and marketing engagements; evidence points to project-based and hourly-billed work for services like telemarketing, sales outsourcing, social media, SEO, web design, and training. They also sell online sales training courses separately at a posted retail price.
  • Custom quote structured as a setup fee plus a 12-month monthly retainer; positioned as a strategic GTM engineering partnership rather than pay-per-lead or hourly billing.
  • Custom quote with flexible engagement models: both ongoing RevOps services (effectively retainer-style/embedded team support) and project-based engagements. Go Nimbly also uses a defined discovery/planning step called "Phase 0" ahead of complex projects.
  • Custom quote with performance-based pricing for B2B demand generation/content syndication programs. Evidence consistently describes DemandWorks Media as using custom "pay for performance" pricing rather than publishing fixed package fees; G2 also shows four named solution tiers/packages but all are contact-sales only.
  • Custom quote with traffic-based annual software pricing; two plan tiers (Essential and Automate). Pricing is based on website traffic volume rather than seats, with unlimited logins included. Third-party benchmarks also indicate annual contracts are common.
  • Custom quote with two main engagement types: (1) monthly demand-generation retainer and (2) fixed-scope website project pricing. The agency describes itself as a strategic/performance-based growth marketing partner, but its own pricing page publishes monthly retainer bands rather than pay-per-lead or pay-per-appointment pricing.
  • Custom quote-based; SEO programs are based on hours per month and desired number of pages optimized.
  • Custom quote, campaign-based pricing. LeadGenius states it moved from an older credits-per-record model to transparent cents-per-record pricing at the campaign level; engagements appear to be sold as tailored data/intelligence campaigns rather than fixed self-serve plans.
  • Custom quote, primarily a monthly retainer for outsourced B2B lead generation / outbound sales engagements, with meetings/appointments as the core deliverable. The agency explicitly says most contracts are month-to-month, and multiple profiles describe recurring sales outsourcing / appointment-setting work rather than fixed-scope one-off projects.
  • Custom quote, primarily monthly managed-service engagements. Evidence points to a monthly retainer/prepaid model for virtual assistant services, with optional one-time setup/onboarding charges, and broader lead generation / outreach services sold as customized agency campaigns rather than published packages.
  • Custom quote, primarily project-based and retainer-based depending on service. Major Tom explicitly says HubSpot consulting is sold on both project-based and monthly retainer pricing, and its broader site positions the agency as a long-term strategic partner for mid-market and enterprise clients rather than fixed packages.
  • Custom quote; evidence points to a performance-oriented outbound lead generation / appointment-setting engagement, though one third-party directory classifies it as project-based pricing.
  • Custom quote; most likely monthly retainer and/or hourly-priced sales outsourcing / lead-generation engagements rather than self-serve plans. Public profiles consistently describe Vendere Partners as a services firm for B2B lead generation, appointment setting, demand generation, sales outsourcing, and consulting, with measurable custom programs rather than packaged public pricing.
  • Custom quote; no trustworthy public pricing found for the company at the requested domain. The target domain currently redirects to an unrelated gambling site, so the agency's own website does not provide usable pricing evidence. Because of that, no reliable billing model, package structure, or rate card could be extracted for this exact company/domain.
  • Custom-quote demand generation pricing with multiple billing options: CPL (cost per lead) / performance-based for content activation, MQL/SQL delivery, and targeted lead programs; CPM for some program compositions; and fixed-cost engagements for broader demand generation programs. INFUSE also positions some work as always-on programs versus campaign-based initiatives.
  • Custom-quote lead generation agency engagement centered on appointment setting and outbound email campaigns; publicly available evidence indicates service-led engagements rather than self-serve plans, with directory evidence suggesting hourly/project-based agency pricing.
  • Custom-quote today for AI-powered virtual assistants, sold on a subscription basis with monthly or quarterly plans; historically, TaskDrive also sold dedicated lead research as a per-researcher retainer billed weekly, monthly, or quarterly.
  • Custom-quoted agency engagements, primarily per-project with possible hourly billing; evidence also suggests ongoing monthly website hosting/maintenance add-ons. Gravity Global does not publish standard plans for its core marketing services.
  • Custom-quoted agency engagements, primarily project-based and hourly; third-party directories also indicate they work on retainer engagements. Public evidence points to a classic digital marketing / web development agency model rather than pay-per-lead or pay-per-appointment pricing.
  • Custom-quoted B2B agency engagements, most likely a mix of project-based scopes and ongoing retainer work. Public evidence shows Transmission sells broad strategic and execution services (growth consulting, go-to-market, brand strategy, paid media/performance, demand generation, digital optimization, ABM) rather than fixed packages or published plans.
  • Custom-quoted B2B agency engagements, primarily a mix of project-based work and ongoing monthly retainer relationships. Walker Sands presents itself as an outcome-based integrated marketing/PR agency with tailored scopes rather than fixed packages or published plans.
  • Custom-quoted B2B agency engagements, primarily structured as monthly retainer/ongoing growth services, with some project-based work. Evidence on TSL’s own site describes ongoing services such as "Monthly Nurture and Lead Gen," SEO/content support, web enhancements, paid lead-gen campaigns, and website/content retainers, which indicates a retainer-led model rather than fixed public packages.
  • Custom-quoted B2B agency engagements, with evidence pointing to project-based work and possible hourly-scoped work; the agency also describes itself as an "agency-as-a-service" extension of the client team and emphasizes measurable-outcomes engagements rather than fixed public packages.
  • Custom-quoted B2B demand-generation/digital-agency engagements, likely structured as project-based work for website/build engagements and ongoing monthly/continuous program management for demand generation. Public evidence supports custom scoping rather than published packages or self-serve plans.
  • Custom-quoted B2B lead generation / social selling engagement, most consistently presented as project-based and ongoing services rather than self-serve plans. Evidence points to a hybrid of scoped projects plus ongoing outsourced lead generation/content support, with directory listings showing both a minimum project size and hourly-rate band.
  • Custom-quoted B2B lead generation engagement, most consistent with a monthly/ongoing campaign retainer or program budget tied to qualified-lead / appointment outcomes rather than self-serve SaaS pricing. The agency explicitly says it generates qualified leads for set budgets and that clients only pay for qualified prospects; Clutch reviews show multi-month to year-long ongoing engagements rather than one-off projects.
  • Custom-quoted B2B marketing engagement, most consistent with an ongoing monthly retainer/agency-partner model for strategy + execution, with some project-based website/design work. Ironpaper repeatedly describes itself as an "agency partner," emphasizes monthly lead goals, weekly iteration, pilot campaigns, and ongoing optimization rather than packaged plans or per-lead / per-appointment pricing.
  • Custom-quoted B2B SaaS growth/ABM agency pricing with multiple engagement types: a monthly retainer for full-service ABM, a fixed-fee cohort/training offer, and likely project-based consulting/marketing work. Public evidence most clearly supports a monthly retainer model for ABM services.
  • Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
  • Custom-quoted digital marketing agency engagements, most plausibly sold as a mix of per-project work and ongoing monthly/ongoing performance marketing retainers. Their own materials emphasize ongoing optimization, media planning/management, lead generation, ABM, SEO/SEM, analytics, and web development rather than fixed public packages.
  • Custom-quoted digital marketing engagements that appear to be primarily monthly retainer-based, with possible project-based work and monthly/term pricing options. Public evidence shows OneIMS bills on a monthly cycle, supports monthly, semi-annual, and annual terms, and allows plan changes/cancellation with 30 days' written notice.
  • Custom-quoted digital marketing engagements, primarily billed as project-based and/or ongoing monthly marketing services, with evidence of hourly pricing from third-party directories. Anvil’s own site repeatedly describes customized service packages and an ongoing "Anvil Marketing Program™" rather than fixed plans.
  • Custom-quoted engagements, primarily per-project with some ongoing/monthly marketing work. Evidence points to project-based website/build work plus broader digital marketing/GTM retainers or ongoing campaigns rather than public self-serve plans.
  • Custom-quoted marketing strategy / consultancy engagement, likely project-based with follow-on strategic support. Eximo describes a defined delivery process (discovery/PFC, qualitative research, quantitative research, strategy, then 'Orbit' support after launch), but does not publish fixed packages or standard rates on its own site.
  • Custom-quoted monthly agency retainer for multi-channel lead generation / digital marketing engagements, with evidence of ongoing monthly billing rather than pay-per-lead or fixed package pricing.
  • Custom-quoted monthly retainer / fractional marketing team engagement. Growth.cx positions itself as a "plug-and-play" in-house marketing department with packaged service lines (e.g. Fractional CMO, SEO, Content Marketing, Performance Marketing, ABM, Growth as a Service, Custom), but the actual fee is tailored by company stage and goals rather than published as fixed plans.
  • Custom-quoted monthly retainer for a fully managed, bespoke multi-channel B2B outreach service; not a published tiered package or pay-per-lead plan.
  • Custom-quoted monthly retainer for ongoing lifecycle/email/SMS marketing, with evidence of at least some hybrid deals that combine a retainer plus monthly revenue share. Chronos positions engagements as ongoing managed services for ecommerce brands rather than fixed-price packages.
  • Custom-quoted monthly retainer for outbound lead generation / appointment setting, sold in tiered packages. The public package structure shows Pilot, Business/Basic, Standard, and Enterprise-style plans with included prospect research, outreach execution, appointment setting, LinkedIn outreach, anti-spam/domain health, and reporting; the agency does not publish dollar prices on its own site.
  • Custom-quoted monthly retainer packages for outsourced B2B lead generation / appointment setting, with tiered plans (Growth, Growth Plus, Enterprise) and optional add-ons; engagements appear to be sold as ongoing retainer-based services rather than published pay-per-appointment pricing.
  • Custom-quoted monthly retainer with packaged team tiers; primarily quarterly agreements billed monthly for appointment setting / SDR and research services, with month-to-month available on request. The engagement appears retainer-based rather than pay-per-appointment.
  • Custom-quoted monthly/quarterly retainer for GTM and outbound system-building services; not pay-per-meeting or performance-based. Evidence suggests a retainer-led engagement model for B2B SaaS / high-ticket service clients, with scope varying by channels, markets, languages, and automation level.
  • Custom-quoted outbound sales/lead generation engagements billed primarily as a monthly retainer, with an alternative pilot fee. Engagements appear campaign-based and multichannel (email, calling, LinkedIn, direct mail, video), not self-serve plans or published packages.
  • Custom-quoted PR engagement, most plausibly structured as an ongoing monthly retainer for public relations campaigns; Clutch also lists an hourly rate band and a minimum project size. Uproar describes multi-service campaigns spanning media relations, thought leadership, social media, and influencer work rather than fixed packages.
  • Custom-quoted PR engagements, primarily structured as monthly retainers for ongoing public relations work; the company also appears to take project-based engagements, and Clutch review summaries specifically mention ongoing retainer agreements for PR strategies.
  • Custom-quoted project engagements, with evidence of strategy/implementation work sold as project-based consulting and execution rather than published package pricing. SalesSource describes its offer as "Pipeline Management" spanning strategy, systems/CRM/automation, and scaling/outbound campaigns; directories also list an hourly rate band, suggesting custom scoping with project budgets and possible time-based pricing.
  • Custom-quoted sales outsourcing / appointment-setting engagement, most plausibly a monthly retainer or dedicated-team model rather than fixed self-serve plans. Beyond Codes describes itself as an extension of the client’s sales team and offers lead generation, appointment setting, end-to-end sales, and GCC-style dedicated teams.
  • Custom-quoted, performance-based B2B lead generation / demand generation engagement. Public descriptions consistently frame Prospectr Marketing as delivering exclusive qualified leads or opportunities via email outreach and related digital services, rather than selling fixed self-serve plans.
  • Custom-quoted, subscription-based lead generation sold around dedicated "Campaign Pods" / allocated resources rather than per lead, per appointment, hourly, or performance-based billing.
  • Custom-scoped, all-inclusive project engagements, typically delivered over a 3-6 month initial term, with possible month-to-month extension; not hourly pricing on the agency’s own site. Third-party directories also describe Heinz Marketing with hourly-rate bands and large project sizes, suggesting custom consulting engagements rather than packaged self-serve plans.
  • Fixed-rate monthly retainer for full-service digital marketing programs, with tiered plans (Essentials Foundation, Essentials Momentum, Accelerator Authority, Accelerator Dominator) plus a one-time onboarding fee; higher tiers bundle SEO/website/CRM and some include managed paid ads, while Enterprise is custom quote.
  • Hybrid by service line: LinkedIn outreach is sold as a monthly subscription / retainer starting at a published monthly price, while cold email is described by Cleverly as performance-based and pay-per-meeting-ready lead. Engagements are positioned as done-for-you outbound services across LinkedIn, cold email, and cold calling, with custom quoting beyond the published LinkedIn entry point.
  • Hybrid custom pricing. Revnew publicly shows usage-based / performance-style campaign pricing for demand generation offers (per lead / per appointment with minimum commitments), while directory listings indicate custom-scoped engagements for broader lead generation and demand generation work. Their own plans page also describes packaged outbound/SDR programs and add-on hourly consulting.
  • Hybrid custom quote model with both one-time project pricing and recurring monthly retainers. Lake One publicly sells HubSpot implementation/migration/integration projects at stated average prices, plus recurring HubSpot managed services / "HubSpot as a Service" monthly plans. Engagements appear to be scoped around HubSpot implementation, ongoing admin/RevOps support, and optional add-ons.
  • Hybrid custom-quoted monthly retainer/SOW for lead generation and LinkedIn services, with some packaged monthly service editions publicly listed on G2. Directory profiles also indicate they take project-based engagements and quote hourly rate bands, but their own public-facing pricing appears to center on recurring monthly service packages.
  • Hybrid fixed-fee/project pricing plus monthly retainer options, with a la carte service pricing and paid 1:1 sessions. Specifically: one-off system builds and audits sold at flat fees, channel/package builds sold as fixed-price packages, and an ongoing 3-month managed engagement sold as a monthly retainer. Not performance-based; the site explicitly says they turn down commission-based projects and appointment-setting work.
  • Hybrid model: primarily a custom monthly retainer for Fractional CMO leadership based on a set number of hours per week/month, plus a separate Advisor CMO offering billed hourly or per project. Authentic also routes execution work through its Ally Network, but no public execution pricing was found.
  • Hybrid monthly retainer / package pricing for done-for-you outbound lead generation. LeadCookie publicly shows two service lines: Core outbound campaigns starting at a monthly price, and Boutique campaigns priced as fixed monthly packages tied to contact volume (500 or 800 contacts/month).
  • Hybrid of fixed-fee implementation packages, monthly retainer services, and custom-scoped statements of work. Specifically, RevPartners publicly sells one-time HubSpot implementation packages (Sales Hub, Marketing Hub, Service Hub, bundled implementations, and Clay implementation), plus monthly recurring RevOps-as-a-Service and Allbound Marketing retainers.
  • Hybrid performance-based pricing: LeadBird publicly describes its core service as pay-per-meeting-ready lead / pay-per-meeting, plus a separate monthly tech or infrastructure fee. There is also a published done-with-you infrastructure plan at a fixed monthly rate; an older Leadbird-branded checkout page also shows monthly subscription plans for LinkedIn lead generation with 3-, 6-, and 12-month commitments.
  • Hybrid pricing by service: fixed cost-per-lead for content syndication lead products (MQL, HQL, and Conversion-Ready Leads), pay-per-meeting / pay-for-performance for appointment setting, and custom quote for other programs. LeadSpot also publishes a standard 30-day pilot for lead-gen campaigns.
  • Monthly platform commitment / minimum-spend subscription for channel partners, plus wholesale product purchasing and resale markup; custom enterprise volume pricing is also offered.
  • Monthly retainer / custom quote for B2B lead generation, appointment setting, sales outsourcing, and outbound marketing; evidence also suggests package-based monthly tiers on Clutch rather than public checkout pricing on Pipeful's own site.
  • Monthly retainer / custom quote for done-for-you B2B lead generation, with optional appointment setting as an add-on. Engagements are month-to-month with no locked-in contract, and SalesBread repeatedly positions the service around delivering about 1 qualified lead or booked meeting per day rather than selling fixed self-serve plans.
  • Monthly retainer / subscription for managed founder-led marketing and outbound programs, with custom scope based on program and number of seats. RevBoss also offers a lower-priced monthly coaching plan and appears to offer pilot programs plus discounted term agreements.
  • Monthly retainer for outbound lead generation, sold in tiered packages on their own site (Starter, Scaler, Moonshot/custom partner tier). Engagements are centered on multichannel outreach via email and LinkedIn, with Moonshot adding lead nurturing and CRM setup.
  • Monthly retainer priced per person/per specialist, with a channel-agnostic Growth Strategist plus one or more channel experts; custom quote after discovery/Bullseye strategy session. Third-party directories also classify them with hourly-rate bands and project minimums, but the agency’s own copy describes the commercial model primarily as a monthly team retainer.
  • Per-user SaaS subscription with tiered plans: free Hobby tier for personal use, paid Starter and Team seat-based plans, and custom-priced Enterprise. Billing is subscription-based (monthly or annual), with published annual-seat pricing and automatic seat-based adjustments; Enterprise is quote-based.
  • Performance-based lead generation, primarily pay-per-call for the main agency offering. Optimize to Convert explicitly says clients only pay for qualified, connected inbound calls that meet agreed criteria. A related Optimize to Convert-owned property also shows fixed per-lead package pricing for insurance leads, indicating they can also sell leads on a per-lead basis in at least some verticals.
  • Performance-based pay-per-lead (CPL/PPL) with custom quoting. Dolead publicly states fixed pay-per-lead pricing for qualified leads, with lead prices adjusted by quality/CRM feedback and engagement structure varying by lead type (branded, generic, or shared leads).
  • Performance-based pay-per-lead / pay-per-call with custom pricing by lead type, market, and service; no monthly subscription or setup fee. LeadMaker Media also describes engagements as exclusive, verified leads delivered in real time, with buyers funding an account and paying a set price for each valid qualified call/lead.
  • Primarily a monthly retainer with tiered packages published on the agency’s own site; they also mention fixed-fee project work for items like websites, so the practical model is hybrid: monthly retainer for ongoing integrated marketing plus custom project pricing for discrete work.
  • Primarily custom-quoted B2B demand generation/lead generation engagements, plus a published monthly-retainer pricing menu for its Digital Ad Run service. Evidence suggests Demand Virtue sells ongoing monthly services rather than one-off fixed projects for its core demand-gen work.
  • Primarily custom-quoted lead generation sold through multiple engagement models: monthly retainer, project-specific engagements, and performance-based pay-per-lead / pay-per-qualified-meeting style campaigns. The company’s own site explicitly says it offers retainer-based partnerships, pay-per-lead campaigns, and project-specific arrangements; multiple service pages also state clients only pay when qualified leads or booked calls are delivered.
  • Primarily custom-quoted monthly retainer for ongoing marketing services, with some clearly published packaged SEO monthly plans and one-time project-based offers. Evidence also shows milestone/phase-based billing for technology projects and custom-scoped enterprise work.
  • Primarily custom-quoted monthly retainer programmes, plus fixed-fee projects and HubSpot/RevOps service packages. Evidence on Digital Litmus’s own site and pricing PDF shows named package examples for monthly growth programmes, fixed-price website builds, monthly continuous-improvement retainers, one-time HubSpot onboarding/setup, and monthly RevOps support.
  • Primarily fixed-fee packaged engagements sold as custom B2B demand generation/ABM/partner marketing projects, plus recurring monthly retainers for ongoing paid media management and webinar derivative content. Iron Horse also offers quarterly content packages and scope-based custom programs.
  • Primarily monthly retainer / recurring service packages under a custom SOW, with packaged monthly offers for LinkedIn lead generation, LinkedIn social selling, and ghost-writing. Directory data also suggests they take custom agency engagements that can be scoped as larger monthly retainers or projects.
  • Primarily monthly retainer engagements for ongoing services, plus custom-quoted project-based work and custom fractional team engagements. Revv Growth also publishes service-specific monthly package pricing on some service pages.
  • Primarily per-account / per-user subscription pricing for the software, with monthly or quarterly billing; agency/enterprise plans are multi-user and prorated when seats change. Current public pricing on the company domain appears to have shifted to Zeekeo branding, which shows a self-serve per-seat software plan and a separate done-for-you managed service plan.
  • Self-serve SaaS subscription with tiered per-seat pricing, billed monthly or annually, plus usage-based credits and optional recurring add-on credits; enterprise/custom pricing is available for custom/API/reseller use cases.
  • Self-serve subscription with a credit-based usage model. UpLead sells single-user monthly or annual plans (Essentials and Plus) that include a fixed number of credits per month, where 1 credit unlocks 1 contact; larger team accounts are custom-quoted under an annual Professional plan.
  • Tiered monthly marketing subscription priced by included hours, with custom enterprise pricing for larger scopes. The agency also describes engagements as subscription-based dedicated marketing teams with transparent hourly billing, so the practical model is a monthly retainer tied to a set number of hours and blended hourly rates.
A-SALES AB
$1,000+ minimum project size
Addlium
$25-$49 / hr
Altitude Marketing
$9,500-$16,000+ / mo
Anvil Media
$150 - $199 / hr
Apollo.io
$49-$119/user/month
Authentic Brand
$200–$375 per hour
B2B Lead Generation
$25–$49 / hr
Belkins
$5,500/month typical reported starting spend
Beyond Codes
$50,000-$999,999 per project
Callboxinc
US$20,000–US$40,000 per quarter
Chronos Agency
$2,000-$5,500 / month
Cleverly
$397–$997 / month
Demand Frontier
$100–$149 / hr
Demand Virtue
INR 15000-INR 35000 / mo
Digital Litmus
£5,800-£14,700 per month
Edit
£950–£1,050 / day
Enilon
$100-$149 / hr
Eximo Marketing
$5,000–$10,000 per engagement
FiveRings Marketing
$1,000-$10,000 minimum budget / common entry engagement
GoNimbly
$50,000-$199,999 per project
Graphite
$20–$40/user/month (billed annually)
Gravity Global
$30,000–$200,000 per project
Growth Division
£4,000–£10,000 / month (+VAT)
Heinz Marketing
$50,000-$100,000 per project
Inbox Attack
$145-$2,650 per fixed-price service or session
INFUSE
$50,000-$199,999 per project
Inturact
$20,000+ / month
IronHorse
$7.5k-$10k/month
Ironpaper
$5,000+ / month
Krafted Digital
€1,000/project and up
Lake One
$3,500-$12,000+ / month
Leadable
$10,000–$49,999 per project
LeadBird
$399-$599 / month
LeadCookie
$1,500-$4,700 / month
LeadCoverage
$20,000 / mo typical published monthly example
LeadExpress
$50,000-$199,999 per engagement
Lead Forensics
$6,000–$98,000 / year
LeadGeneration.com
$1,000-$10,000/mo
Leadgenius
$18,000-$81,000+ / year
Leadmaker
$44/hr average hourly rate
LeadMaker Media
$20-$900 per lead
Lead Nurture Close
$950-$6,500/month
Leadspot
$55-$125 per lead
Lead to Market
$50 - $99 / hr
Major Tom
$2,500+ / mo
New North
$6,000–$15,000 / month
NinjaPromo
$4,000-$12,800 / mo
NPWS
$7,000-$15,000 / month
OneIMS
$100 - $149 / hr
OptimizeToConvert
$38 per lead
Overdrive Interactive
$150 - $199 / hr
Paragon Sales Solutions
£260-£1,100 per engagement
Pearl Lemon Leads
$1,497-$6,697 CAD / mo
Pipeful
$9,970-$29,500 / month
Prospectr Marketing
$10,000-$49,999 per project
Purple Sales
$3,000-$5,000 per month
Respect.Studio
$2,000-$2,500 / month
Respect Studio
$2,000-$2,500 / month
RevBoss
$2,000-$4,500+/month
Revenue River
$150–$199 / hr
Revnew
$120-$500 per lead
RevPartners
$9,850-$27,000 / month
Revv Growth
$2,500-$8,000/month
Saffron Edge
$800-$3,000 / mo
SalesAR
$1,000+ minimum engagement
SalesBread
$3,000–$7,000 / month
SalesNash
$1/lead–$3,200+/mo
SalesSource
$10,000-$49,999 per project
TAM Acceleration
$60k annual engagement (setup + 12mo retainer)
TaskDrive
$497 / month to $6,750 / quarter
The Scalelab
$1,500-$2,500/month
Transmission
$150-$199 / hr
TSL Marketing
$100 - $149 / hr
Uplead
$74-$149 / month
Uproar Agency
$150 - $199 / hr
Uproar by Moburst
$150-$199 / hr
Vendasta
$99-$999 / month minimum spend
Walker Sands
$50,000-$199,999 per project
Zopto
$120-$649 / month

Frequently asked questions

How many lead generation agencies did Top Sales Agencies evaluate?
We currently track 94 independently scored lead generation agencies. Each is rated on the same weighted criteria and ranked by overall score.
Which of the lead generation agencies ranks highest?
Callboxinc currently ranks highest with an overall score of 89/100. Across all tracked lead generation agencies, scores range from 5 to 89 (average 62).
How are lead generation agencies scored?
Each agency is scored on five weighted criteria: Website Presence (20%), Search Visibility (20%), Trust & Credibility (20%), Market Presence (15%), Customer Satisfaction (10%). The overall score is the weighted average of the criteria with available data.
What do lead generation agencies typically charge?
Among the lead generation agencies with disclosed pricing, common models include Custom B2B go-to-market consulting engagement that appears to be primarily monthly retainer-based, with some project-based scopes. Evidence from LeadCoverage’s own site shows broad, ongoing GTM services (demand generation, PR, RevOps, SDR/nurture, HubSpot implementation) and a 90-day onboarding ramp, while Clutch/The Manifest client reports show both monthly spend and total project spend., Custom monthly retainer using a points-based pricing system rather than hourly billing. New North’s own site says clients pay one monthly price for access to a strategy + execution team, and Clutch reviews indicate some engagements are ongoing retainers; third-party directories also list hourly and project-size bands., Custom quote, Custom quote / enterprise pricing for B2B payment processing and payments-as-a-service. The evidence points to a flexible, rules-based cost-sharing model tied to payment processing economics rather than public fixed plans: Boost says it offers 'custom pricing models' and 'payment flexibility based on business rules,' and third-party coverage describes a custom per-merchant pricing approach., Custom quote for a B2B SaaS research platform, likely sold as a subscription and/or API access rather than published self-serve plans. The product is positioned as an AI-powered policy/media/trend research platform with web and API tools for data collection, analysis, visualization, smart search, policy monitoring, and news/research APIs., Custom quote for a strategy-led CRM / RevOps implementation engagement, delivered in phased work: design & build, enable & validate, then optional ongoing support/partnering. The positioning reads like project-based implementation with possible ongoing success support, not a self-serve priced package., Custom quote for bespoke bid and tender consulting services, likely scoped per engagement/project rather than published fixed plans. The firm describes fully bespoke bid preparation, bid review, and end-to-end bid/tender management services, plus a free initial consultation and free bid/no-bid opportunity reviews., Custom quote for consulting / implementation work, with public-sector cloud consulting explicitly billed on a time-and-materials day-rate basis. Overall agency engagements appear bespoke rather than packaged self-serve plans., Custom quote for outsourced B2B lead generation / appointment setting, structured around a dedicated-team engagement rather than published package tiers. The company describes assigning dedicated representatives plus a project manager and account manager, which strongly indicates an ongoing retainer-style managed service rather than self-serve or fixed-price packaged plans., Custom quote for outsourced B2B lead generation / sales outsourcing, with evidence of both subscription-style billing and performance-led positioning. Public descriptions emphasize appointment setting / qualified meetings, ABM, cold email, cold calling, LinkedIn lead generation, outsourced SDR, and training rather than fixed self-serve plans., Custom quote for tailored outsourced sales and marketing engagements; evidence points to project-based and hourly-billed work for services like telemarketing, sales outsourcing, social media, SEO, web design, and training. They also sell online sales training courses separately at a posted retail price., Custom quote structured as a setup fee plus a 12-month monthly retainer; positioned as a strategic GTM engineering partnership rather than pay-per-lead or hourly billing., Custom quote with flexible engagement models: both ongoing RevOps services (effectively retainer-style/embedded team support) and project-based engagements. Go Nimbly also uses a defined discovery/planning step called "Phase 0" ahead of complex projects., Custom quote with performance-based pricing for B2B demand generation/content syndication programs. Evidence consistently describes DemandWorks Media as using custom "pay for performance" pricing rather than publishing fixed package fees; G2 also shows four named solution tiers/packages but all are contact-sales only., Custom quote with traffic-based annual software pricing; two plan tiers (Essential and Automate). Pricing is based on website traffic volume rather than seats, with unlimited logins included. Third-party benchmarks also indicate annual contracts are common., Custom quote with two main engagement types: (1) monthly demand-generation retainer and (2) fixed-scope website project pricing. The agency describes itself as a strategic/performance-based growth marketing partner, but its own pricing page publishes monthly retainer bands rather than pay-per-lead or pay-per-appointment pricing., Custom quote-based; SEO programs are based on hours per month and desired number of pages optimized., Custom quote, campaign-based pricing. LeadGenius states it moved from an older credits-per-record model to transparent cents-per-record pricing at the campaign level; engagements appear to be sold as tailored data/intelligence campaigns rather than fixed self-serve plans., Custom quote, primarily a monthly retainer for outsourced B2B lead generation / outbound sales engagements, with meetings/appointments as the core deliverable. The agency explicitly says most contracts are month-to-month, and multiple profiles describe recurring sales outsourcing / appointment-setting work rather than fixed-scope one-off projects., Custom quote, primarily monthly managed-service engagements. Evidence points to a monthly retainer/prepaid model for virtual assistant services, with optional one-time setup/onboarding charges, and broader lead generation / outreach services sold as customized agency campaigns rather than published packages., Custom quote, primarily project-based and retainer-based depending on service. Major Tom explicitly says HubSpot consulting is sold on both project-based and monthly retainer pricing, and its broader site positions the agency as a long-term strategic partner for mid-market and enterprise clients rather than fixed packages., Custom quote; evidence points to a performance-oriented outbound lead generation / appointment-setting engagement, though one third-party directory classifies it as project-based pricing., Custom quote; most likely monthly retainer and/or hourly-priced sales outsourcing / lead-generation engagements rather than self-serve plans. Public profiles consistently describe Vendere Partners as a services firm for B2B lead generation, appointment setting, demand generation, sales outsourcing, and consulting, with measurable custom programs rather than packaged public pricing., Custom quote; no trustworthy public pricing found for the company at the requested domain. The target domain currently redirects to an unrelated gambling site, so the agency's own website does not provide usable pricing evidence. Because of that, no reliable billing model, package structure, or rate card could be extracted for this exact company/domain., Custom-quote demand generation pricing with multiple billing options: CPL (cost per lead) / performance-based for content activation, MQL/SQL delivery, and targeted lead programs; CPM for some program compositions; and fixed-cost engagements for broader demand generation programs. INFUSE also positions some work as always-on programs versus campaign-based initiatives., Custom-quote lead generation agency engagement centered on appointment setting and outbound email campaigns; publicly available evidence indicates service-led engagements rather than self-serve plans, with directory evidence suggesting hourly/project-based agency pricing., Custom-quote today for AI-powered virtual assistants, sold on a subscription basis with monthly or quarterly plans; historically, TaskDrive also sold dedicated lead research as a per-researcher retainer billed weekly, monthly, or quarterly., Custom-quoted agency engagements, primarily per-project with possible hourly billing; evidence also suggests ongoing monthly website hosting/maintenance add-ons. Gravity Global does not publish standard plans for its core marketing services., Custom-quoted agency engagements, primarily project-based and hourly; third-party directories also indicate they work on retainer engagements. Public evidence points to a classic digital marketing / web development agency model rather than pay-per-lead or pay-per-appointment pricing., Custom-quoted B2B agency engagements, most likely a mix of project-based scopes and ongoing retainer work. Public evidence shows Transmission sells broad strategic and execution services (growth consulting, go-to-market, brand strategy, paid media/performance, demand generation, digital optimization, ABM) rather than fixed packages or published plans., Custom-quoted B2B agency engagements, primarily a mix of project-based work and ongoing monthly retainer relationships. Walker Sands presents itself as an outcome-based integrated marketing/PR agency with tailored scopes rather than fixed packages or published plans., Custom-quoted B2B agency engagements, primarily structured as monthly retainer/ongoing growth services, with some project-based work. Evidence on TSL’s own site describes ongoing services such as "Monthly Nurture and Lead Gen," SEO/content support, web enhancements, paid lead-gen campaigns, and website/content retainers, which indicates a retainer-led model rather than fixed public packages., Custom-quoted B2B agency engagements, with evidence pointing to project-based work and possible hourly-scoped work; the agency also describes itself as an "agency-as-a-service" extension of the client team and emphasizes measurable-outcomes engagements rather than fixed public packages., Custom-quoted B2B demand-generation/digital-agency engagements, likely structured as project-based work for website/build engagements and ongoing monthly/continuous program management for demand generation. Public evidence supports custom scoping rather than published packages or self-serve plans., Custom-quoted B2B lead generation / social selling engagement, most consistently presented as project-based and ongoing services rather than self-serve plans. Evidence points to a hybrid of scoped projects plus ongoing outsourced lead generation/content support, with directory listings showing both a minimum project size and hourly-rate band., Custom-quoted B2B lead generation engagement, most consistent with a monthly/ongoing campaign retainer or program budget tied to qualified-lead / appointment outcomes rather than self-serve SaaS pricing. The agency explicitly says it generates qualified leads for set budgets and that clients only pay for qualified prospects; Clutch reviews show multi-month to year-long ongoing engagements rather than one-off projects., Custom-quoted B2B marketing engagement, most consistent with an ongoing monthly retainer/agency-partner model for strategy + execution, with some project-based website/design work. Ironpaper repeatedly describes itself as an "agency partner," emphasizes monthly lead goals, weekly iteration, pilot campaigns, and ongoing optimization rather than packaged plans or per-lead / per-appointment pricing., Custom-quoted B2B SaaS growth/ABM agency pricing with multiple engagement types: a monthly retainer for full-service ABM, a fixed-fee cohort/training offer, and likely project-based consulting/marketing work. Public evidence most clearly supports a monthly retainer model for ABM services., Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package., Custom-quoted digital marketing agency engagements, most plausibly sold as a mix of per-project work and ongoing monthly/ongoing performance marketing retainers. Their own materials emphasize ongoing optimization, media planning/management, lead generation, ABM, SEO/SEM, analytics, and web development rather than fixed public packages., Custom-quoted digital marketing engagements that appear to be primarily monthly retainer-based, with possible project-based work and monthly/term pricing options. Public evidence shows OneIMS bills on a monthly cycle, supports monthly, semi-annual, and annual terms, and allows plan changes/cancellation with 30 days' written notice., Custom-quoted digital marketing engagements, primarily billed as project-based and/or ongoing monthly marketing services, with evidence of hourly pricing from third-party directories. Anvil’s own site repeatedly describes customized service packages and an ongoing "Anvil Marketing Program™" rather than fixed plans., Custom-quoted engagements, primarily per-project with some ongoing/monthly marketing work. Evidence points to project-based website/build work plus broader digital marketing/GTM retainers or ongoing campaigns rather than public self-serve plans., Custom-quoted marketing strategy / consultancy engagement, likely project-based with follow-on strategic support. Eximo describes a defined delivery process (discovery/PFC, qualitative research, quantitative research, strategy, then 'Orbit' support after launch), but does not publish fixed packages or standard rates on its own site., Custom-quoted monthly agency retainer for multi-channel lead generation / digital marketing engagements, with evidence of ongoing monthly billing rather than pay-per-lead or fixed package pricing., Custom-quoted monthly retainer / fractional marketing team engagement. Growth.cx positions itself as a "plug-and-play" in-house marketing department with packaged service lines (e.g. Fractional CMO, SEO, Content Marketing, Performance Marketing, ABM, Growth as a Service, Custom), but the actual fee is tailored by company stage and goals rather than published as fixed plans., Custom-quoted monthly retainer for a fully managed, bespoke multi-channel B2B outreach service; not a published tiered package or pay-per-lead plan., Custom-quoted monthly retainer for ongoing lifecycle/email/SMS marketing, with evidence of at least some hybrid deals that combine a retainer plus monthly revenue share. Chronos positions engagements as ongoing managed services for ecommerce brands rather than fixed-price packages., Custom-quoted monthly retainer for outbound lead generation / appointment setting, sold in tiered packages. The public package structure shows Pilot, Business/Basic, Standard, and Enterprise-style plans with included prospect research, outreach execution, appointment setting, LinkedIn outreach, anti-spam/domain health, and reporting; the agency does not publish dollar prices on its own site., Custom-quoted monthly retainer packages for outsourced B2B lead generation / appointment setting, with tiered plans (Growth, Growth Plus, Enterprise) and optional add-ons; engagements appear to be sold as ongoing retainer-based services rather than published pay-per-appointment pricing., Custom-quoted monthly retainer with packaged team tiers; primarily quarterly agreements billed monthly for appointment setting / SDR and research services, with month-to-month available on request. The engagement appears retainer-based rather than pay-per-appointment., Custom-quoted monthly/quarterly retainer for GTM and outbound system-building services; not pay-per-meeting or performance-based. Evidence suggests a retainer-led engagement model for B2B SaaS / high-ticket service clients, with scope varying by channels, markets, languages, and automation level., Custom-quoted outbound sales/lead generation engagements billed primarily as a monthly retainer, with an alternative pilot fee. Engagements appear campaign-based and multichannel (email, calling, LinkedIn, direct mail, video), not self-serve plans or published packages., Custom-quoted PR engagement, most plausibly structured as an ongoing monthly retainer for public relations campaigns; Clutch also lists an hourly rate band and a minimum project size. Uproar describes multi-service campaigns spanning media relations, thought leadership, social media, and influencer work rather than fixed packages., Custom-quoted PR engagements, primarily structured as monthly retainers for ongoing public relations work; the company also appears to take project-based engagements, and Clutch review summaries specifically mention ongoing retainer agreements for PR strategies., Custom-quoted project engagements, with evidence of strategy/implementation work sold as project-based consulting and execution rather than published package pricing. SalesSource describes its offer as "Pipeline Management" spanning strategy, systems/CRM/automation, and scaling/outbound campaigns; directories also list an hourly rate band, suggesting custom scoping with project budgets and possible time-based pricing., Custom-quoted sales outsourcing / appointment-setting engagement, most plausibly a monthly retainer or dedicated-team model rather than fixed self-serve plans. Beyond Codes describes itself as an extension of the client’s sales team and offers lead generation, appointment setting, end-to-end sales, and GCC-style dedicated teams., Custom-quoted, performance-based B2B lead generation / demand generation engagement. Public descriptions consistently frame Prospectr Marketing as delivering exclusive qualified leads or opportunities via email outreach and related digital services, rather than selling fixed self-serve plans., Custom-quoted, subscription-based lead generation sold around dedicated "Campaign Pods" / allocated resources rather than per lead, per appointment, hourly, or performance-based billing., Custom-scoped, all-inclusive project engagements, typically delivered over a 3-6 month initial term, with possible month-to-month extension; not hourly pricing on the agency’s own site. Third-party directories also describe Heinz Marketing with hourly-rate bands and large project sizes, suggesting custom consulting engagements rather than packaged self-serve plans., Fixed-rate monthly retainer for full-service digital marketing programs, with tiered plans (Essentials Foundation, Essentials Momentum, Accelerator Authority, Accelerator Dominator) plus a one-time onboarding fee; higher tiers bundle SEO/website/CRM and some include managed paid ads, while Enterprise is custom quote., Hybrid by service line: LinkedIn outreach is sold as a monthly subscription / retainer starting at a published monthly price, while cold email is described by Cleverly as performance-based and pay-per-meeting-ready lead. Engagements are positioned as done-for-you outbound services across LinkedIn, cold email, and cold calling, with custom quoting beyond the published LinkedIn entry point., Hybrid custom pricing. Revnew publicly shows usage-based / performance-style campaign pricing for demand generation offers (per lead / per appointment with minimum commitments), while directory listings indicate custom-scoped engagements for broader lead generation and demand generation work. Their own plans page also describes packaged outbound/SDR programs and add-on hourly consulting., Hybrid custom quote model with both one-time project pricing and recurring monthly retainers. Lake One publicly sells HubSpot implementation/migration/integration projects at stated average prices, plus recurring HubSpot managed services / "HubSpot as a Service" monthly plans. Engagements appear to be scoped around HubSpot implementation, ongoing admin/RevOps support, and optional add-ons., Hybrid custom-quoted monthly retainer/SOW for lead generation and LinkedIn services, with some packaged monthly service editions publicly listed on G2. Directory profiles also indicate they take project-based engagements and quote hourly rate bands, but their own public-facing pricing appears to center on recurring monthly service packages., Hybrid fixed-fee/project pricing plus monthly retainer options, with a la carte service pricing and paid 1:1 sessions. Specifically: one-off system builds and audits sold at flat fees, channel/package builds sold as fixed-price packages, and an ongoing 3-month managed engagement sold as a monthly retainer. Not performance-based; the site explicitly says they turn down commission-based projects and appointment-setting work., Hybrid model: primarily a custom monthly retainer for Fractional CMO leadership based on a set number of hours per week/month, plus a separate Advisor CMO offering billed hourly or per project. Authentic also routes execution work through its Ally Network, but no public execution pricing was found., Hybrid monthly retainer / package pricing for done-for-you outbound lead generation. LeadCookie publicly shows two service lines: Core outbound campaigns starting at a monthly price, and Boutique campaigns priced as fixed monthly packages tied to contact volume (500 or 800 contacts/month)., Hybrid of fixed-fee implementation packages, monthly retainer services, and custom-scoped statements of work. Specifically, RevPartners publicly sells one-time HubSpot implementation packages (Sales Hub, Marketing Hub, Service Hub, bundled implementations, and Clay implementation), plus monthly recurring RevOps-as-a-Service and Allbound Marketing retainers., Hybrid performance-based pricing: LeadBird publicly describes its core service as pay-per-meeting-ready lead / pay-per-meeting, plus a separate monthly tech or infrastructure fee. There is also a published done-with-you infrastructure plan at a fixed monthly rate; an older Leadbird-branded checkout page also shows monthly subscription plans for LinkedIn lead generation with 3-, 6-, and 12-month commitments., Hybrid pricing by service: fixed cost-per-lead for content syndication lead products (MQL, HQL, and Conversion-Ready Leads), pay-per-meeting / pay-for-performance for appointment setting, and custom quote for other programs. LeadSpot also publishes a standard 30-day pilot for lead-gen campaigns., Monthly platform commitment / minimum-spend subscription for channel partners, plus wholesale product purchasing and resale markup; custom enterprise volume pricing is also offered., Monthly retainer / custom quote for B2B lead generation, appointment setting, sales outsourcing, and outbound marketing; evidence also suggests package-based monthly tiers on Clutch rather than public checkout pricing on Pipeful's own site., Monthly retainer / custom quote for done-for-you B2B lead generation, with optional appointment setting as an add-on. Engagements are month-to-month with no locked-in contract, and SalesBread repeatedly positions the service around delivering about 1 qualified lead or booked meeting per day rather than selling fixed self-serve plans., Monthly retainer / subscription for managed founder-led marketing and outbound programs, with custom scope based on program and number of seats. RevBoss also offers a lower-priced monthly coaching plan and appears to offer pilot programs plus discounted term agreements., Monthly retainer for outbound lead generation, sold in tiered packages on their own site (Starter, Scaler, Moonshot/custom partner tier). Engagements are centered on multichannel outreach via email and LinkedIn, with Moonshot adding lead nurturing and CRM setup., Monthly retainer priced per person/per specialist, with a channel-agnostic Growth Strategist plus one or more channel experts; custom quote after discovery/Bullseye strategy session. Third-party directories also classify them with hourly-rate bands and project minimums, but the agency’s own copy describes the commercial model primarily as a monthly team retainer., Per-user SaaS subscription with tiered plans: free Hobby tier for personal use, paid Starter and Team seat-based plans, and custom-priced Enterprise. Billing is subscription-based (monthly or annual), with published annual-seat pricing and automatic seat-based adjustments; Enterprise is quote-based., Performance-based lead generation, primarily pay-per-call for the main agency offering. Optimize to Convert explicitly says clients only pay for qualified, connected inbound calls that meet agreed criteria. A related Optimize to Convert-owned property also shows fixed per-lead package pricing for insurance leads, indicating they can also sell leads on a per-lead basis in at least some verticals., Performance-based pay-per-lead (CPL/PPL) with custom quoting. Dolead publicly states fixed pay-per-lead pricing for qualified leads, with lead prices adjusted by quality/CRM feedback and engagement structure varying by lead type (branded, generic, or shared leads)., Performance-based pay-per-lead / pay-per-call with custom pricing by lead type, market, and service; no monthly subscription or setup fee. LeadMaker Media also describes engagements as exclusive, verified leads delivered in real time, with buyers funding an account and paying a set price for each valid qualified call/lead., Primarily a monthly retainer with tiered packages published on the agency’s own site; they also mention fixed-fee project work for items like websites, so the practical model is hybrid: monthly retainer for ongoing integrated marketing plus custom project pricing for discrete work., Primarily custom-quoted B2B demand generation/lead generation engagements, plus a published monthly-retainer pricing menu for its Digital Ad Run service. Evidence suggests Demand Virtue sells ongoing monthly services rather than one-off fixed projects for its core demand-gen work., Primarily custom-quoted lead generation sold through multiple engagement models: monthly retainer, project-specific engagements, and performance-based pay-per-lead / pay-per-qualified-meeting style campaigns. The company’s own site explicitly says it offers retainer-based partnerships, pay-per-lead campaigns, and project-specific arrangements; multiple service pages also state clients only pay when qualified leads or booked calls are delivered., Primarily custom-quoted monthly retainer for ongoing marketing services, with some clearly published packaged SEO monthly plans and one-time project-based offers. Evidence also shows milestone/phase-based billing for technology projects and custom-scoped enterprise work., Primarily custom-quoted monthly retainer programmes, plus fixed-fee projects and HubSpot/RevOps service packages. Evidence on Digital Litmus’s own site and pricing PDF shows named package examples for monthly growth programmes, fixed-price website builds, monthly continuous-improvement retainers, one-time HubSpot onboarding/setup, and monthly RevOps support., Primarily fixed-fee packaged engagements sold as custom B2B demand generation/ABM/partner marketing projects, plus recurring monthly retainers for ongoing paid media management and webinar derivative content. Iron Horse also offers quarterly content packages and scope-based custom programs., Primarily monthly retainer / recurring service packages under a custom SOW, with packaged monthly offers for LinkedIn lead generation, LinkedIn social selling, and ghost-writing. Directory data also suggests they take custom agency engagements that can be scoped as larger monthly retainers or projects., Primarily monthly retainer engagements for ongoing services, plus custom-quoted project-based work and custom fractional team engagements. Revv Growth also publishes service-specific monthly package pricing on some service pages., Primarily per-account / per-user subscription pricing for the software, with monthly or quarterly billing; agency/enterprise plans are multi-user and prorated when seats change. Current public pricing on the company domain appears to have shifted to Zeekeo branding, which shows a self-serve per-seat software plan and a separate done-for-you managed service plan., Self-serve SaaS subscription with tiered per-seat pricing, billed monthly or annually, plus usage-based credits and optional recurring add-on credits; enterprise/custom pricing is available for custom/API/reseller use cases., Self-serve subscription with a credit-based usage model. UpLead sells single-user monthly or annual plans (Essentials and Plus) that include a fixed number of credits per month, where 1 credit unlocks 1 contact; larger team accounts are custom-quoted under an annual Professional plan., Tiered monthly marketing subscription priced by included hours, with custom enterprise pricing for larger scopes. The agency also describes engagements as subscription-based dedicated marketing teams with transparent hourly billing, so the practical model is a monthly retainer tied to a set number of hours and blended hourly rates.. Disclosed ranges include A-SALES AB ($1,000+ minimum project size); Addlium ($25-$49 / hr); Altitude Marketing ($9,500-$16,000+ / mo); Anvil Media ($150 - $199 / hr); Apollo.io ($49-$119/user/month); Authentic Brand ($200–$375 per hour); B2B Lead Generation ($25–$49 / hr); Belkins ($5,500/month typical reported starting spend); Beyond Codes ($50,000-$999,999 per project); Callboxinc (US$20,000–US$40,000 per quarter); Chronos Agency ($2,000-$5,500 / month); Cleverly ($397–$997 / month); Demand Frontier ($100–$149 / hr); Demand Virtue (INR 15000-INR 35000 / mo); Digital Litmus (£5,800-£14,700 per month); Edit (£950–£1,050 / day); Enilon ($100-$149 / hr); Eximo Marketing ($5,000–$10,000 per engagement); FiveRings Marketing ($1,000-$10,000 minimum budget / common entry engagement); GoNimbly ($50,000-$199,999 per project); Graphite ($20–$40/user/month (billed annually)); Gravity Global ($30,000–$200,000 per project); Growth Division (£4,000–£10,000 / month (+VAT)); Heinz Marketing ($50,000-$100,000 per project); Inbox Attack ($145-$2,650 per fixed-price service or session); INFUSE ($50,000-$199,999 per project); Inturact ($20,000+ / month); IronHorse ($7.5k-$10k/month); Ironpaper ($5,000+ / month); Krafted Digital (€1,000/project and up); Lake One ($3,500-$12,000+ / month); Leadable ($10,000–$49,999 per project); LeadBird ($399-$599 / month); LeadCookie ($1,500-$4,700 / month); LeadCoverage ($20,000 / mo typical published monthly example); LeadExpress ($50,000-$199,999 per engagement); Lead Forensics ($6,000–$98,000 / year); LeadGeneration.com ($1,000-$10,000/mo); Leadgenius ($18,000-$81,000+ / year); Leadmaker ($44/hr average hourly rate); LeadMaker Media ($20-$900 per lead); Lead Nurture Close ($950-$6,500/month); Leadspot ($55-$125 per lead); Lead to Market ($50 - $99 / hr); Major Tom ($2,500+ / mo); New North ($6,000–$15,000 / month); NinjaPromo ($4,000-$12,800 / mo); NPWS ($7,000-$15,000 / month); OneIMS ($100 - $149 / hr); OptimizeToConvert ($38 per lead); Overdrive Interactive ($150 - $199 / hr); Paragon Sales Solutions (£260-£1,100 per engagement); Pearl Lemon Leads ($1,497-$6,697 CAD / mo); Pipeful ($9,970-$29,500 / month); Prospectr Marketing ($10,000-$49,999 per project); Purple Sales ($3,000-$5,000 per month); Respect.Studio ($2,000-$2,500 / month); Respect Studio ($2,000-$2,500 / month); RevBoss ($2,000-$4,500+/month); Revenue River ($150–$199 / hr); Revnew ($120-$500 per lead); RevPartners ($9,850-$27,000 / month); Revv Growth ($2,500-$8,000/month); Saffron Edge ($800-$3,000 / mo); SalesAR ($1,000+ minimum engagement); SalesBread ($3,000–$7,000 / month); SalesNash ($1/lead–$3,200+/mo); SalesSource ($10,000-$49,999 per project); TAM Acceleration ($60k annual engagement (setup + 12mo retainer)); TaskDrive ($497 / month to $6,750 / quarter); The Scalelab ($1,500-$2,500/month); Transmission ($150-$199 / hr); TSL Marketing ($100 - $149 / hr); Uplead ($74-$149 / month); Uproar Agency ($150 - $199 / hr); Uproar by Moburst ($150-$199 / hr); Vendasta ($99-$999 / month minimum spend); Walker Sands ($50,000-$199,999 per project); Zopto ($120-$649 / month).