SEO Inc. vs ThatWare

A head-to-head comparison of SEO Inc. and ThatWare in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

SEO Inc.

SEO-focused digital marketing services for brand visibility and revenue growth.

78/ 100 overallHigher score
ThatWare

AI-driven SEO, AEO, GEO and LLM visibility for AI search dominance.

67/ 100 overall

Score-by-score

CriterionSEO Inc.ThatWare
Website Presence(20%)9084
Search Visibility(20%)7228
Trust & Credibility(20%)7879
Market Presence(15%)7673
Customer Satisfaction(10%)7082
Overall7867

Pricing at a glance

SEO Inc.

Model
Custom quote, primarily monthly retainer SEO engagements sold by the team behind SEO.com (WebFX), with evidence of SEO package pricing and broader project-based engagements. Billing appears mainly monthly for ongoing SEO, while larger multi-service engagements can scale into substantial custom project budgets.
Typical range
$3,000+/month
Full SEO Inc. pricing →

ThatWare

Model
Custom quote SEO engagements, with evidence of both monthly retainer-style billing and packaged monthly SEO plans. ThatWare explicitly says it provides customized solutions and bills at the end of each month; third-party listings also show a minimum project size and hourly-rate band. In addition, their Clutch profile publishes monthly SEO packages, while an older ThatWare PDF shows enterprise SEO tier pricing by budget band.
Typical range
$89–$10,000 USD per project/month (GoodFirms executive interview); corroborating published package/menu figures include $250/mo, $550/mo, and $1,250/mo on Clutch, and an older enterprise SEO budget ladder from $1,000 to $50,000 USD in a ThatWare PDF
Full ThatWare pricing →