Search Laboratory vs Victorious

A head-to-head comparison of Search Laboratory and Victorious in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Search Laboratory

Searching for the truth in data.

69/ 100 overall
Victorious

Search-focused SEO and AI visibility agency for growth-oriented brands.

82/ 100 overallHigher score

Score-by-score

CriterionSearch LaboratoryVictorious
Website Presence(20%)8988
Search Visibility(20%)6872
Trust & Credibility(20%)7286
Market Presence(15%)7480
Customer Satisfaction(10%)1887
Overall6982

Pricing at a glance

Search Laboratory

Model
Custom-quoted digital marketing engagements, most likely a hybrid of monthly retainer and/or project-based consulting for agency services; plus separately sold fixed-price training courses and reseller/implementation services for Google Marketing Platform products.
Typical range
$150-$199 / hr
Full Search Laboratory pricing →

Victorious

Model
Primarily a custom monthly SEO/AEO retainer. Victorious publicly describes engagements as ongoing monthly retainers, explicitly says it does not offer pay-for-performance SEO, and indicates campaigns are typically scoped around a 12-month cycle. Clutch also shows packaged monthly SEO options.
Typical range
$5,000-$20,000 /month
Full Victorious pricing →