Purple Sales vs Zopto

A head-to-head comparison of Purple Sales and Zopto in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Purple Sales

Toronto-based B2B growth agency focused on generating sales-qualified leads and pipeline growth.

67/ 100 overall
Zopto

AI-powered outbound growth tools and done-for-you pipeline generation.

68/ 100 overallHigher score

Score-by-score

CriterionPurple SalesZopto
Website Presence(20%)6672
Search Visibility(20%)5448
Trust & Credibility(20%)7476
Market Presence(15%)6868
Customer Satisfaction(10%)7882
Overall6768

Pricing at a glance

Purple Sales

Model
Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
Typical range
$3,000-$5,000 per month
Full Purple Sales pricing →

Zopto

Model
Primarily per-account / per-user subscription pricing for the software, with monthly or quarterly billing; agency/enterprise plans are multi-user and prorated when seats change. Current public pricing on the company domain appears to have shifted to Zeekeo branding, which shows a self-serve per-seat software plan and a separate done-for-you managed service plan.
Typical range
$120-$649 / month
Full Zopto pricing →