OptimizeToConvert vs Paragon Sales Solutions

A head-to-head comparison of OptimizeToConvert and Paragon Sales Solutions in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

OptimizeToConvert

Industry-leading inbound pay-per-call lead generation at scale.

52/ 100 overall
Paragon Sales Solutions

Your sales and marketing team.

66/ 100 overallHigher score

Score-by-score

CriterionOptimizeToConvertParagon Sales Solutions
Website Presence(20%)7278
Search Visibility(20%)4838
Trust & Credibility(20%)4674
Market Presence(15%)5862
Customer Satisfaction(10%)2089
Overall5266

Pricing at a glance

OptimizeToConvert

Model
Performance-based lead generation, primarily pay-per-call for the main agency offering. Optimize to Convert explicitly says clients only pay for qualified, connected inbound calls that meet agreed criteria. A related Optimize to Convert-owned property also shows fixed per-lead package pricing for insurance leads, indicating they can also sell leads on a per-lead basis in at least some verticals.
Typical range
$38 per lead
Full OptimizeToConvert pricing →

Paragon Sales Solutions

Model
Custom quote for tailored outsourced sales and marketing engagements; evidence points to project-based and hourly-billed work for services like telemarketing, sales outsourcing, social media, SEO, web design, and training. They also sell online sales training courses separately at a posted retail price.
Typical range
£260-£1,100 per engagement
Full Paragon Sales Solutions pricing →