Metric Theory vs UAM

A head-to-head comparison of Metric Theory and UAM in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Metric Theory

Data-driven performance digital marketing agency for growth-focused brands and B2B companies.

68/ 100 overallHigher score
UAM

Unable to verify an active company website for UAM.

9/ 100 overall

Score-by-score

CriterionMetric TheoryUAM
Website Presence(20%)835
Search Visibility(20%)5418
Trust & Credibility(20%)688
Market Presence(15%)727
Customer Satisfaction(10%)583
Overall689

Pricing at a glance

Metric Theory

Model
Custom-quoted monthly agency retainer that is commonly billed as a percentage of managed ad spend. Multiple third-party sources indicate Metric Theory engagements are typically ongoing retainers for PPC / paid social management rather than fixed-price packages.
Typical range
10%–25% of ad spend
Full Metric Theory pricing →

UAM

Model
Custom quote; evidence suggests a marketing-agency style mix of monthly service packages/retainers and possibly project-based work, but the exact commercial model for the entity at uam.io could not be confirmed because the domain currently resolves to a GoDaddy for-sale page rather than an operating agency website.
Typical range
$799-$1,599/month
Full UAM pricing →