Metric Theory vs SevenAtoms

A head-to-head comparison of Metric Theory and SevenAtoms in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Metric Theory

Data-driven performance digital marketing agency for growth-focused brands and B2B companies.

68/ 100 overall
SevenAtoms

PPC and digital marketing agency focused on driving leads, pipeline, and revenue.

76/ 100 overallHigher score

Score-by-score

CriterionMetric TheorySevenAtoms
Website Presence(20%)8385
Search Visibility(20%)5462
Trust & Credibility(20%)6880
Market Presence(15%)7272
Customer Satisfaction(10%)5884
Overall6876

Pricing at a glance

Metric Theory

Model
Custom-quoted monthly agency retainer that is commonly billed as a percentage of managed ad spend. Multiple third-party sources indicate Metric Theory engagements are typically ongoing retainers for PPC / paid social management rather than fixed-price packages.
Typical range
10%–25% of ad spend
Full Metric Theory pricing →

SevenAtoms

Model
Custom quote, typically a hybrid PPC/demand-gen pricing model: an upfront flat setup fee for the first month (and on at least one page, the first month or two), then an ongoing monthly flat fee plus a percentage of ad spend. They also say fixed monthly pricing may be available when ad spend is predictable. Third-party directories additionally list them as hourly-priced and project-based for directory classification.
Typical range
$5,000-$10,000 / month
Full SevenAtoms pricing →