Logical Position vs Metric Theory

A head-to-head comparison of Logical Position and Metric Theory in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Logical Position

Your Marketing. Elevated. Through Industry-Leading Digital Marketing.

82/ 100 overallHigher score
Metric Theory

Data-driven performance digital marketing agency for growth-focused brands and B2B companies.

68/ 100 overall

Score-by-score

CriterionLogical PositionMetric Theory
Website Presence(20%)9283
Search Visibility(20%)6254
Trust & Credibility(20%)8868
Market Presence(15%)8672
Customer Satisfaction(10%)8158
Overall8268

Pricing at a glance

Logical Position

Model
Primarily monthly management fees for digital marketing services, priced either as a flat monthly retainer at lower spend tiers or as a percentage of monthly ad spend at higher tiers. Contract pricing changes by term length (6, 12, or 18 months), with discounts for longer commitments. They also publish some fixed-fee offerings such as a $499 one-time SEO technical audit, $149/month local listing management, small-business website packages with setup fee + monthly payments, and hourly creative/video editing add-ons.
Typical range
$149-$749/month
Full Logical Position pricing →

Metric Theory

Model
Custom-quoted monthly agency retainer that is commonly billed as a percentage of managed ad spend. Multiple third-party sources indicate Metric Theory engagements are typically ongoing retainers for PPC / paid social management rather than fixed-price packages.
Typical range
10%–25% of ad spend
Full Metric Theory pricing →