Leadmaker vs OptimizeToConvert

A head-to-head comparison of Leadmaker and OptimizeToConvert in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Leadmaker

Philippines-based lead generation and digital marketing support for B2B growth.

45/ 100 overall
OptimizeToConvert

Industry-leading inbound pay-per-call lead generation at scale.

52/ 100 overallHigher score

Score-by-score

CriterionLeadmakerOptimizeToConvert
Website Presence(20%)7272
Search Visibility(20%)3448
Trust & Credibility(20%)4346
Market Presence(15%)4658
Customer Satisfaction(10%)1520
Overall4552

Pricing at a glance

Leadmaker

Model
Custom quote, primarily monthly managed-service engagements. Evidence points to a monthly retainer/prepaid model for virtual assistant services, with optional one-time setup/onboarding charges, and broader lead generation / outreach services sold as customized agency campaigns rather than published packages.
Typical range
$44/hr average hourly rate
Full Leadmaker pricing →

OptimizeToConvert

Model
Performance-based lead generation, primarily pay-per-call for the main agency offering. Optimize to Convert explicitly says clients only pay for qualified, connected inbound calls that meet agreed criteria. A related Optimize to Convert-owned property also shows fixed per-lead package pricing for insurance leads, indicating they can also sell leads on a per-lead basis in at least some verticals.
Typical range
$38 per lead
Full OptimizeToConvert pricing →