Leadgenius vs Purple Sales

A head-to-head comparison of Leadgenius and Purple Sales in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Leadgenius

Global B2B contact data and buyer intelligence for revenue teams.

71/ 100 overallHigher score
Purple Sales

Toronto-based B2B growth agency focused on generating sales-qualified leads and pipeline growth.

67/ 100 overall

Score-by-score

CriterionLeadgeniusPurple Sales
Website Presence(20%)8466
Search Visibility(20%)5854
Trust & Credibility(20%)7374
Market Presence(15%)6868
Customer Satisfaction(10%)7178
Overall7167

Pricing at a glance

Leadgenius

Model
Custom quote, campaign-based pricing. LeadGenius states it moved from an older credits-per-record model to transparent cents-per-record pricing at the campaign level; engagements appear to be sold as tailored data/intelligence campaigns rather than fixed self-serve plans.
Typical range
$18,000-$81,000+ / year
Full Leadgenius pricing →

Purple Sales

Model
Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
Typical range
$3,000-$5,000 per month
Full Purple Sales pricing →