Top Sales Agencies

Leadgenius vs New North

A head-to-head comparison of Leadgenius and New North in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Leadgenius

Global B2B contact data and buyer intelligence for revenue teams.

71/ 100 overall
New North

A B2B marketing agency for technology companies.

72/ 100 overallHigher score

Score-by-score

CriterionLeadgeniusNew North
Website Presence(20%)8484
Search Visibility(20%)5856
Trust & Credibility(20%)7378
Market Presence(15%)6868
Customer Satisfaction(10%)7174
Overall7172

Pricing at a glance

Leadgenius

Model
Custom quote, campaign-based pricing. LeadGenius states it moved from an older credits-per-record model to transparent cents-per-record pricing at the campaign level; engagements appear to be sold as tailored data/intelligence campaigns rather than fixed self-serve plans.
Typical range
$18,000-$81,000+ / year
Full Leadgenius pricing →

New North

Model
Custom monthly retainer using a points-based pricing system rather than hourly billing. New North’s own site says clients pay one monthly price for access to a strategy + execution team, and Clutch reviews indicate some engagements are ongoing retainers; third-party directories also list hourly and project-size bands.
Typical range
$6,000–$15,000 / month
Full New North pricing →
Leadgenius profile →New North profile →← All lead generation agencies