IronHorse vs LeadCookie

A head-to-head comparison of IronHorse and LeadCookie in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

IronHorse

B2B growth marketing agency helping companies get discovered and get chosen in the AI era.

61/ 100 overall
LeadCookie

Boutique B2B outbound partner focused on authentic outreach and realistic results.

67/ 100 overallHigher score

Score-by-score

CriterionIronHorseLeadCookie
Website Presence(20%)8384
Search Visibility(20%)5246
Trust & Credibility(20%)6472
Market Presence(15%)6861
Customer Satisfaction(10%)1878
Overall6167

Pricing at a glance

IronHorse

Model
Primarily fixed-fee packaged engagements sold as custom B2B demand generation/ABM/partner marketing projects, plus recurring monthly retainers for ongoing paid media management and webinar derivative content. Iron Horse also offers quarterly content packages and scope-based custom programs.
Typical range
$7.5k-$10k/month
Full IronHorse pricing →

LeadCookie

Model
Hybrid monthly retainer / package pricing for done-for-you outbound lead generation. LeadCookie publicly shows two service lines: Core outbound campaigns starting at a monthly price, and Boutique campaigns priced as fixed monthly packages tied to contact volume (500 or 800 contacts/month).
Typical range
$1,500-$4,700 / month
Full LeadCookie pricing →