Greenlane Search Marketing vs ThatWare

A head-to-head comparison of Greenlane Search Marketing and ThatWare in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Greenlane Search Marketing

Your partners in growth for SEO, paid media, analytics, and UX.

73/ 100 overallHigher score
ThatWare

AI-driven SEO, AEO, GEO and LLM visibility for AI search dominance.

67/ 100 overall

Score-by-score

CriterionGreenlane Search MarketingThatWare
Website Presence(20%)8584
Search Visibility(20%)5428
Trust & Credibility(20%)7879
Market Presence(15%)7173
Customer Satisfaction(10%)8282
Overall7367

Pricing at a glance

Greenlane Search Marketing

Model
Custom-quoted digital marketing engagements sold primarily as monthly retainers, with one-time projects/audits also available. Evidence on Greenlane’s own site repeatedly says services are offered as one-time projects or on a monthly retainer; directory listings add an hourly-rate band and minimum-budget signal.
Typical range
$190/hr
Full Greenlane Search Marketing pricing →

ThatWare

Model
Custom quote SEO engagements, with evidence of both monthly retainer-style billing and packaged monthly SEO plans. ThatWare explicitly says it provides customized solutions and bills at the end of each month; third-party listings also show a minimum project size and hourly-rate band. In addition, their Clutch profile publishes monthly SEO packages, while an older ThatWare PDF shows enterprise SEO tier pricing by budget band.
Typical range
$89–$10,000 USD per project/month (GoodFirms executive interview); corroborating published package/menu figures include $250/mo, $550/mo, and $1,250/mo on Clutch, and an older enterprise SEO budget ladder from $1,000 to $50,000 USD in a ThatWare PDF
Full ThatWare pricing →