Found vs ThatWare

A head-to-head comparison of Found and ThatWare in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Found

The AI-first Everysearch™ agency for brands that want to win across every searchable platform.

70/ 100 overallHigher score
ThatWare

AI-driven SEO, AEO, GEO and LLM visibility for AI search dominance.

67/ 100 overall

Score-by-score

CriterionFoundThatWare
Website Presence(20%)8884
Search Visibility(20%)7028
Trust & Credibility(20%)7279
Market Presence(15%)7473
Customer Satisfaction(10%)2282
Overall7067

Pricing at a glance

Found

Model
Custom-quoted digital marketing engagements, most likely a mix of project-based work and ongoing monthly retainers depending on service. Found’s own SEO page explicitly describes both bespoke projects and ongoing retainers; directory profiles also list an hourly-rate band and minimum project size.
Typical range
£4,000–£12,000 / month
Full Found pricing →

ThatWare

Model
Custom quote SEO engagements, with evidence of both monthly retainer-style billing and packaged monthly SEO plans. ThatWare explicitly says it provides customized solutions and bills at the end of each month; third-party listings also show a minimum project size and hourly-rate band. In addition, their Clutch profile publishes monthly SEO packages, while an older ThatWare PDF shows enterprise SEO tier pricing by budget band.
Typical range
$89–$10,000 USD per project/month (GoodFirms executive interview); corroborating published package/menu figures include $250/mo, $550/mo, and $1,250/mo on Clutch, and an older enterprise SEO budget ladder from $1,000 to $50,000 USD in a ThatWare PDF
Full ThatWare pricing →