Firestarter SEO vs The SEO Works

A head-to-head comparison of Firestarter SEO and The SEO Works in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Firestarter SEO

AI-first SEO and PPC growth partner for small businesses and local service brands.

73/ 100 overall
The SEO Works

Award-winning UK search marketing agency helping businesses get more customers online through SEO, PPC, AI visibility, paid social, and web development.

78/ 100 overallHigher score

Score-by-score

CriterionFirestarter SEOThe SEO Works
Website Presence(20%)8888
Search Visibility(20%)6262
Trust & Credibility(20%)7284
Market Presence(15%)7078
Customer Satisfaction(10%)6881
Overall7378

Pricing at a glance

Firestarter SEO

Model
Primarily monthly retainer SEO, with publicly posted monthly SEO package tiers and separate local SEO monthly plans; PPC is billed as a flat monthly management fee based on campaign scope, with ad spend paid directly to the platform. Custom quotes are offered for multi-location, franchise, and higher-competition engagements.
Typical range
$800-$3,500/month
Full Firestarter SEO pricing →

The SEO Works

Model
Custom-quoted monthly retainer for SEO/PPC engagements, with some project-based work and hourly-rate equivalents listed on directories. Evidence also suggests media-management/commission billing on at least some AdWords engagements.
Typical range
$1,500-$2,500 / month
Full The SEO Works pricing →