FatJoe vs Search Laboratory

A head-to-head comparison of FatJoe and Search Laboratory in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

FatJoe

The smarter way to get SEO done.

78/ 100 overallHigher score
Search Laboratory

Searching for the truth in data.

69/ 100 overall

Score-by-score

CriterionFatJoeSearch Laboratory
Website Presence(20%)9189
Search Visibility(20%)5268
Trust & Credibility(20%)8572
Market Presence(15%)8074
Customer Satisfaction(10%)8718
Overall7869

Pricing at a glance

FatJoe

Model
Primarily productized, à-la-carte/per-deliverable pricing sold on-demand through a marketplace dashboard, with some fixed per-campaign packages (e.g., Grow, press release distribution, local citations). FatJoe also offers optional monthly subscription discounts on spend or repeat orders, but its core model is not a mandatory retainer.
Typical range
$14-$4,800 per campaign/order
Full FatJoe pricing →

Search Laboratory

Model
Custom-quoted digital marketing engagements, most likely a hybrid of monthly retainer and/or project-based consulting for agency services; plus separately sold fixed-price training courses and reseller/implementation services for Google Marketing Platform products.
Typical range
$150-$199 / hr
Full Search Laboratory pricing →