Dark Horse vs Dragon360

A head-to-head comparison of Dark Horse and Dragon360 in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Dark Horse

UK music podcast site associated with Alan Carr / Darkhorse Radio

31/ 100 overall

Dragon360

Campaigns, advertising, and ABM built for B2B.

76/ 100 overallHigher score

Score-by-score

Criterion	Dark Horse	Dragon360
Website Presence(20%)	18	84
Search Visibility(20%)	22	58
Trust & Credibility(20%)	34	83
Market Presence(15%)	28	72
Customer Satisfaction(10%)	74	91
Overall	31	76

Pricing at a glance

Dark Horse

Model: Custom-quoted monthly retainer for ongoing digital marketing services (SEO, PPC, paid social), with some project-based/audit work. Dark Horse’s own site pushes a free audit and then a tailored scope; third-party directories/reviews indicate ongoing monthly engagements and also list project minimums/hourly bands.
Typical range: £2,500 / month

Full Dark Horse pricing →

Dragon360

Model: Custom-quoted B2B advertising engagement, most consistent with ongoing monthly management/retainer work, with some project-based scopes. Dragon360 explicitly says every engagement/program is customized, and client reviews describe ongoing monthly management of digital advertising plus longer-term agency partnerships.
Typical range: $30,000/month to $200,000/year

Full Dragon360 pricing →

Dark Horse profile →Dragon360 profile →← All ppc agencies