Beyond Codes vs OptimizeToConvert

A head-to-head comparison of Beyond Codes and OptimizeToConvert in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Beyond Codes

The revenue growth partner for modern B2B GTM teams.

74/ 100 overallHigher score
OptimizeToConvert

Industry-leading inbound pay-per-call lead generation at scale.

52/ 100 overall

Score-by-score

CriterionBeyond CodesOptimizeToConvert
Website Presence(20%)8372
Search Visibility(20%)5848
Trust & Credibility(20%)7846
Market Presence(15%)7458
Customer Satisfaction(10%)8120
Overall7452

Pricing at a glance

Beyond Codes

Model
Custom-quoted sales outsourcing / appointment-setting engagement, most plausibly a monthly retainer or dedicated-team model rather than fixed self-serve plans. Beyond Codes describes itself as an extension of the client’s sales team and offers lead generation, appointment setting, end-to-end sales, and GCC-style dedicated teams.
Typical range
$50,000-$999,999 per project
Full Beyond Codes pricing →

OptimizeToConvert

Model
Performance-based lead generation, primarily pay-per-call for the main agency offering. Optimize to Convert explicitly says clients only pay for qualified, connected inbound calls that meet agreed criteria. A related Optimize to Convert-owned property also shows fixed per-lead package pricing for insurance leads, indicating they can also sell leads on a per-lead basis in at least some verticals.
Typical range
$38 per lead
Full OptimizeToConvert pricing →