Authentic Brand vs Purple Sales

A head-to-head comparison of Authentic Brand and Purple Sales in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Authentic Brand

Fractional CMO leadership and marketing transformation for growing businesses.

62/ 100 overall
Purple Sales

Toronto-based B2B growth agency focused on generating sales-qualified leads and pipeline growth.

67/ 100 overallHigher score

Score-by-score

CriterionAuthentic BrandPurple Sales
Website Presence(20%)8466
Search Visibility(20%)5854
Trust & Credibility(20%)6374
Market Presence(15%)6768
Customer Satisfaction(10%)1878
Overall6267

Pricing at a glance

Authentic Brand

Model
Hybrid model: primarily a custom monthly retainer for Fractional CMO leadership based on a set number of hours per week/month, plus a separate Advisor CMO offering billed hourly or per project. Authentic also routes execution work through its Ally Network, but no public execution pricing was found.
Typical range
$200–$375 per hour
Full Authentic Brand pricing →

Purple Sales

Model
Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
Typical range
$3,000-$5,000 per month
Full Purple Sales pricing →