Authentic Brand vs Leadgenius

A head-to-head comparison of Authentic Brand and Leadgenius in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Authentic Brand

Fractional CMO leadership and marketing transformation for growing businesses.

62/ 100 overall
Leadgenius

Global B2B contact data and buyer intelligence for revenue teams.

71/ 100 overallHigher score

Score-by-score

CriterionAuthentic BrandLeadgenius
Website Presence(20%)8484
Search Visibility(20%)5858
Trust & Credibility(20%)6373
Market Presence(15%)6768
Customer Satisfaction(10%)1871
Overall6271

Pricing at a glance

Authentic Brand

Model
Hybrid model: primarily a custom monthly retainer for Fractional CMO leadership based on a set number of hours per week/month, plus a separate Advisor CMO offering billed hourly or per project. Authentic also routes execution work through its Ally Network, but no public execution pricing was found.
Typical range
$200–$375 per hour
Full Authentic Brand pricing →

Leadgenius

Model
Custom quote, campaign-based pricing. LeadGenius states it moved from an older credits-per-record model to transparent cents-per-record pricing at the campaign level; engagements appear to be sold as tailored data/intelligence campaigns rather than fixed self-serve plans.
Typical range
$18,000-$81,000+ / year
Full Leadgenius pricing →