97th Floor vs Marketing Signals

A head-to-head comparison of 97th Floor and Marketing Signals in seo agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

97th Floor

Audience-first digital marketing focused on conversions, pipeline, and revenue.

76/ 100 overallHigher score
Marketing Signals

Performance-driven digital marketing across all search and AI surfaces.

63/ 100 overall

Score-by-score

Criterion97th FloorMarketing Signals
Website Presence(20%)8683
Search Visibility(20%)5858
Trust & Credibility(20%)8167
Market Presence(15%)7669
Customer Satisfaction(10%)8420
Overall7663

Pricing at a glance

97th Floor

Model
Custom-quoted digital marketing engagements, primarily ongoing monthly retainers for SEO, PPC/paid media, content marketing, CRO, and broader full-funnel strategy. Evidence also shows project-based engagements and goal-based contracts; one Clutch case study says enterprise engagements start around a monthly minimum.
Typical range
$150-$199/hr
Full 97th Floor pricing →

Marketing Signals

Model
Custom-quoted digital marketing engagements, most plausibly sold as project-based and/or retainer-style agency services rather than a fixed self-serve plan. Public evidence shows PPC, SEO, digital PR, integrated search/SEM, lead generation, and analytics reporting; the agency’s own site repeatedly pushes buyers to “get in touch,” while third-party directories list minimum project budgets and hourly rate bands.
Typical range
$150 - $199 / hr
Full Marketing Signals pricing →