Sales Schema

• Pricing model: Custom quote; historically a managed lead-generation / appointment-setting service with a one-time setup/onboarding fee plus monthly billing, and currently positioned on its own site as a 90-day coaching/training program that includes software, coaching, templates, office hours, and support.
• Starting price: $1,000+ project minimum
• Typical range: < $10,000 per project
• Billing: Historically described in a verified client review as a setup fee for onboarding (up to 30 days) followed by a monthly cycle starting at campaign launch; current site positioning reads more like a fixed-duration program/coaching engagement rather than transparent self-serve pricing.
• Contract terms: Recommended initial engagement: 6 months; terminable with 30 days' notice before the next billing cycle. A verified review also says switching salespeople and/or adding seats requires 90 days' notice to modify or terminate the agreement.
• Guarantee: Verified Clutch review states a baseline guarantee: if after 6 months they have not hit a minimum of 50 total prospects, Sales Schema will work up to an additional 3 months at no charge.

I did not find public, first-party dollar-denominated package pricing on salesschema.com. The strongest concrete spend data comes from third-party directories and verified Clutch review content: Clutch lists a $1,000+ minimum project size and says the most common project size is under $10,000, while a verified client review describes a setup fee plus monthly billing, a recommended 6-month engagement, and a performance-style baseline guarantee. DesignRush shows a much higher 'minimal budget' band of $50,000 & Up, which appears to be a directory listing estimate/band rather than detailed first-party package pricing, so buyers should treat it as directory metadata rather than a published agency rate card.

A Sales Schema engagement appears to work like a hands-on training and enablement program rather than a done-for-you lead gen retainer: clients get immediate access to a framework, templates, coaching, Slack/community support, and HowdyPartner software, then implement a referral- and partnership-based business development system with Sales Schema guiding the process. The sequence described across client reviews and the company site starts with surfacing and ranking warm connectors, moves into outreach for specific introductions, and then shifts toward refining and operationalizing the system so the client team can run it themselves.

1. 1

   Map your network and define the system

   The engagement starts with a kickoff and 1:1 coaching to surface former clients, vendors, friends, team members, and other possible connectors, then organize them into a methodical plan. Reviewers describe Sales Schema helping them create a structured, scalable outbound or referral blueprint rather than leaving business development informal.

2. 2

   Receive the playbook, templates, and software

   Clients are given the core materials early: a video library/curriculum, outreach and connector-conversation templates, and access to HowdyPartner. Reviews describe this as a training-and-enablement program with the framework and resources available immediately so clients can begin implementation quickly.

3. 3

   Rank partners and get buy-in

   Sales Schema has clients rank likely partners/connectors in HowdyPartner by their willingness and ability to help, then reach out to top contacts using guided templates. The goal in this phase is to identify who is actually willing to make introductions and focus effort there.

4. 4

   Request specific warm introductions

   Instead of broad asks like "do you know anyone?", the process shifts to asking connectors for introductions to named prospects or decision-makers. The company site and reviews consistently describe a warm-intro approach built around activating existing relationships and turning them into repeatable new conversations.

5. 5

   Implement with coaching, feedback, and regular check-ins

   As clients run the outreach themselves, Sales Schema supports them through one-on-one sessions, regular coaching calls, proactive check-ins, and a Slack community where they can ask questions and get feedback on copy, calls, and campaigns. Reviewers specifically mention adapting templates to their own messaging while Sales Schema reviews progress and provides guidance.

6. 6

   Refine what converts and systematize the motion

   Once introductions begin, Sales Schema helps refine templates and outreach based on what is converting into meetings and better-quality opportunities. Clients describe ending up with a more repeatable process, higher-quality conversations, and a framework they can follow step by step.

7. 7

   Bring the team in and make it self-sustaining

   The final phase is about scaling the system inside the client organization: bringing more of the team into the process, potentially creating partner commission structures, and making referrals a steady operating channel. Sales Schema explicitly positions the outcome as a system the client owns after the engagement ends, not one they keep renting from the agency.