Lake One

• Pricing model: Hybrid custom quote model with both one-time project pricing and recurring monthly retainers. Lake One publicly sells HubSpot implementation/migration/integration projects at stated average prices, plus recurring HubSpot managed services / "HubSpot as a Service" monthly plans. Engagements appear to be scoped around HubSpot implementation, ongoing admin/RevOps support, and optional add-ons.
• Starting price: $3,500 / month
• Typical range: $3,500-$12,000+ / month
• Billing: Monthly retainer for managed services and HubSpot-as-a-Service plans; one-time project pricing for implementation, migration, and technical consulting/integration; optional add-ons billed per month or per integration.
• Contract terms: Managed services pages recommend 6-month minimums for lower tiers and 12-month commitments for higher tiers. A nonprofit implementation page states Lake One structures those engagements over a 12-month term. Older FAQ language also says they scope a monthly work plan and process out-of-scope work via change orders.
• Guarantee: No results guarantee is stated. Lake One explicitly says results are not guaranteed.

Lake One does publish unusually concrete pricing on its own site. On its HubSpot Consulting Pricing page, it lists average one-time project prices of $8,500 for HubSpot implementation, $8,000 for migration/replatforming, and $15,000 for technical consulting/integration, plus a required one-time $10,000 Field Guide Kickoff for its HubSpot-as-a-Service plans. On separate managed-services pages, it publishes recurring prices of $3,500/mo, $6,000/mo, and $7,500-$12,000+/mo, with add-ons starting at $750/mo, $1,000/mo, $1,500/mo, or $2,500 per integration. Third-party directories broadly corroborate that Lake One operates as a custom-scoped agency with a $5,000+ minimum project size and roughly $150-$199/hr on Clutch, while DesignRush lists a $199/hr average and $1,000-$10,000 minimal budget; those directory figures are marketplace profile data, not necessarily agency-authored card pricing.

Lake One engagements appear to begin with strategy and process discovery, move into CRM/HubSpot setup or migration and sales-marketing workflow design, and then continue as an embedded ongoing partner executing campaigns, optimization, reporting, and regular check-ins. Customer reviews repeatedly describe strong onboarding, weekly updates/meetings, collaborative communication, and expansion from an initial scoped project into broader strategic and operational support.

1. 1

   Define goals and map the growth plan

   Lake One starts by researching the client’s business, customers, and growth goals and documenting a marketing plan; its own process page calls this building a "FieldGuide." Reviews also describe Lake One helping define strategy, business identity, and needed marketing/advertising direction before broader execution begins.

2. 2

   Align sales and marketing workflows

   After strategy is set, Lake One works with the client team to refine business processes and handoffs between marketing, sales, and service. Evidence from Clutch and Lake One case studies shows this includes documenting or reworking processes, improving adoption, and recommending structural changes such as moving work from deals into ticketing when needed.

3. 3

   Configure or migrate HubSpot and connected systems

   A core delivery phase is implementing, reorganizing, or migrating HubSpot/CRM systems and cleaning underlying data. Clients describe full HubSpot implementations, CRM replacement and migration, account setup, segmentation, workflow configuration, lead routing, and integrations handled by Lake One with substantial back-end configuration work.

4. 4

   Onboard stakeholders and establish a working cadence

   Lake One then embeds into the client’s operating rhythm with a high-touch onboarding and communication structure. Reviews specifically mention strong onboarding, constant communication, weekly updates and meetings, and collaboration through tools such as Zoom, email, Slack, Google Drive, and virtual meetings.

5. 5

   Execute campaigns and operational work

   Once the foundation is in place, Lake One delivers ongoing execution across marketing and revenue operations. Reviews and service pages show this can include paid media, SEO, content, email, reporting, CRM optimization, client onboarding support, campaign execution, and broader sales/marketing operational support depending on client needs.

6. 6

   Report, optimize, train, and expand the engagement

   The engagement typically continues as a managed-services or embedded partnership where Lake One reports on outcomes, optimizes systems and campaigns, and trains teams to use the new tools and processes. Multiple sources describe reporting and dashboards, continuous improvement, strategic/tactical support, training, and clients expanding the scope after the initial implementation because Lake One became an ongoing partner rather than a one-off vendor.