Top Sales Agencies

New North vs Pearl Lemon Leads

A head-to-head comparison of New North and Pearl Lemon Leads in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

New North

A B2B marketing agency for technology companies.

72/ 100 overallHigher score
Pearl Lemon Leads

Award-winning lead generation agency in London and New York focused on qualified meetings and sales opportunities.

67/ 100 overall

Score-by-score

CriterionNew NorthPearl Lemon Leads
Website Presence(20%)8484
Search Visibility(20%)5652
Trust & Credibility(20%)7868
Market Presence(15%)6866
Customer Satisfaction(10%)7461
Overall7267

Pricing at a glance

New North

Model
Custom monthly retainer using a points-based pricing system rather than hourly billing. New North’s own site says clients pay one monthly price for access to a strategy + execution team, and Clutch reviews indicate some engagements are ongoing retainers; third-party directories also list hourly and project-size bands.
Typical range
$6,000–$15,000 / month
Full New North pricing →

Pearl Lemon Leads

Model
Primarily custom-quoted lead generation sold through multiple engagement models: monthly retainer, project-specific engagements, and performance-based pay-per-lead / pay-per-qualified-meeting style campaigns. The company’s own site explicitly says it offers retainer-based partnerships, pay-per-lead campaigns, and project-specific arrangements; multiple service pages also state clients only pay when qualified leads or booked calls are delivered.
Typical range
$1,497-$6,697 CAD / mo
Full Pearl Lemon Leads pricing →
New North profile →Pearl Lemon Leads profile →← All lead generation agencies