Impression vs Karooya

A head-to-head comparison of Impression and Karooya in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Impression

Evidence into Action.

78/ 100 overallHigher score
Karooya

PPC tools and services to cut repetitive work and improve Google, Amazon, and Microsoft Ads performance.

65/ 100 overall

Score-by-score

CriterionImpressionKarooya
Website Presence(20%)9082
Search Visibility(20%)5855
Trust & Credibility(20%)8266
Market Presence(15%)8461
Customer Satisfaction(10%)7958
Overall7865

Pricing at a glance

Impression

Model
Custom-quoted digital marketing engagements, with strong evidence of a monthly retainer / monthly management-fee model for retained services; they also appear to take project-based work and can bill hourly for some scopes.
Typical range
$150-$199 / hr
Full Impression pricing →

Karooya

Model
Primarily flat-rate subscription pricing tied to the advertiser's last month's ad spend, usually billed upfront for 6-month terms. Karooya also sells add-on automation modules and some done-for-you services with custom quotes or stated starting monthly fees.
Typical range
$300-$3,000 / 6 months
Full Karooya pricing →