Hallam vs Merkle

A head-to-head comparison of Hallam and Merkle in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Hallam

Be chosen before the search begins.

78/ 100 overall

Merkle

We power the experience economy.

82/ 100 overallHigher score

Score-by-score

Criterion	Hallam	Merkle
Website Presence(20%)	89	90
Search Visibility(20%)	62	68
Trust & Credibility(20%)	82	86
Market Presence(15%)	78	88
Customer Satisfaction(10%)	76	74
Overall	78	82

Pricing at a glance

Hallam

Model: Custom quote engagement model with both per-project work and ongoing agency services; public evidence supports project-based pricing for at least some named Hallam products, while third-party directories indicate Hallam also sells larger custom projects and bills by the hour.
Typical range: £2,000-£5,680 per project

Full Hallam pricing →

Merkle

Model: Primarily custom-quoted enterprise services engagements, with evidence of per-project and hourly billing on agency directories. For Merkle’s own CXM/Data Accelerator productized offering, the pricing model is usage-based/pay-as-you-go based on implemented modules and data volume.
Typical range: $150–$199 / hr

Full Merkle pricing →

Hallam profile →Merkle profile →← All ppc agencies