Graphite vs Purple Sales

A head-to-head comparison of Graphite and Purple Sales in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Graphite

AI code review platform for teams that want to ship higher-quality code faster.

53/ 100 overall
Purple Sales

Toronto-based B2B growth agency focused on generating sales-qualified leads and pipeline growth.

67/ 100 overallHigher score

Score-by-score

CriterionGraphitePurple Sales
Website Presence(20%)8166
Search Visibility(20%)4254
Trust & Credibility(20%)5674
Market Presence(15%)5168
Customer Satisfaction(10%)1878
Overall5367

Pricing at a glance

Graphite

Model
Per-user SaaS subscription with tiered plans: free Hobby tier for personal use, paid Starter and Team seat-based plans, and custom-priced Enterprise. Billing is subscription-based (monthly or annual), with published annual-seat pricing and automatic seat-based adjustments; Enterprise is quote-based.
Typical range
$20–$40/user/month (billed annually)
Full Graphite pricing →

Purple Sales

Model
Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
Typical range
$3,000-$5,000 per month
Full Purple Sales pricing →