Directiveconsulting vs Hanapin Marketing

A head-to-head comparison of Directiveconsulting and Hanapin Marketing in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Directiveconsulting

B2B marketing agency focused on qualified pipeline and sustainable growth.

75/ 100 overallHigher score
Hanapin Marketing

Performance marketing agency now part of Brainlabs.

65/ 100 overall

Score-by-score

CriterionDirectiveconsultingHanapin Marketing
Website Presence(20%)8972
Search Visibility(20%)5858
Trust & Credibility(20%)7666
Market Presence(15%)8164
Customer Satisfaction(10%)6761
Overall7565

Pricing at a glance

Directiveconsulting

Model
Primarily a custom monthly retainer agency, with one publicly priced startup package. Directive also sells at least one low-ticket self-serve digital course. Third-party directories/review aggregators suggest custom engagements can also be discussed in project-budget terms, but the agency’s own site frames the managed-services offer as ongoing monthly billing.
Typical range
$6,500/mo and up
Full Directiveconsulting pricing →

Hanapin Marketing

Model
Custom-quoted PPC agency pricing, primarily monthly management engagements; Hanapin’s own materials also describe retainer-based support, project-by-project work, PPC audits, and contracts for a specific number of hours per month.
Typical range
$100–$149 / hr
Full Hanapin Marketing pricing →