Digital Litmus vs Purple Sales

A head-to-head comparison of Digital Litmus and Purple Sales in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Digital Litmus

Strategic HubSpot and revenue operations partner for ambitious B2B growth teams.

71/ 100 overallHigher score
Purple Sales

Toronto-based B2B growth agency focused on generating sales-qualified leads and pipeline growth.

67/ 100 overall

Score-by-score

CriterionDigital LitmusPurple Sales
Website Presence(20%)8466
Search Visibility(20%)4254
Trust & Credibility(20%)8174
Market Presence(15%)6868
Customer Satisfaction(10%)8878
Overall7167

Pricing at a glance

Digital Litmus

Model
Primarily custom-quoted monthly retainer programmes, plus fixed-fee projects and HubSpot/RevOps service packages. Evidence on Digital Litmus’s own site and pricing PDF shows named package examples for monthly growth programmes, fixed-price website builds, monthly continuous-improvement retainers, one-time HubSpot onboarding/setup, and monthly RevOps support.
Typical range
£5,800-£14,700 per month
Full Digital Litmus pricing →

Purple Sales

Model
Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
Typical range
$3,000-$5,000 per month
Full Purple Sales pricing →