Dark Horse vs Search Scientists

A head-to-head comparison of Dark Horse and Search Scientists in ppc agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Dark Horse

UK music podcast site associated with Alan Carr / Darkhorse Radio

31/ 100 overall
Search Scientists

Modern PPC management and optimization for e-commerce and growth-focused brands.

70/ 100 overallHigher score

Score-by-score

CriterionDark HorseSearch Scientists
Website Presence(20%)1883
Search Visibility(20%)2258
Trust & Credibility(20%)3472
Market Presence(15%)2866
Customer Satisfaction(10%)7474
Overall3170

Pricing at a glance

Dark Horse

Model
Custom-quoted monthly retainer for ongoing digital marketing services (SEO, PPC, paid social), with some project-based/audit work. Dark Horse’s own site pushes a free audit and then a tailored scope; third-party directories/reviews indicate ongoing monthly engagements and also list project minimums/hourly bands.
Typical range
£2,500 / month
Full Dark Horse pricing →

Search Scientists

Model
Hybrid monthly retainer + percentage of ad spend for PPC management; custom quote for larger spend levels. Search Scientists publicly sells ongoing PPC management on a monthly basis, with pricing tied to both a fixed base fee and a variable percentage of monthly ad spend.
Typical range
$879-$1,649 / mo base fee
Full Search Scientists pricing →