B2B Lead Generation vs Purple Sales

A head-to-head comparison of B2B Lead Generation and Purple Sales in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

B2B Lead Generation

German-language publication and directory for B2B lead generation knowledge, vendors, and training.

57/ 100 overall

Purple Sales

Toronto-based B2B growth agency focused on generating sales-qualified leads and pipeline growth.

67/ 100 overallHigher score

Score-by-score

Criterion	B2B Lead Generation	Purple Sales
Website Presence(20%)	78	66
Search Visibility(20%)	52	54
Trust & Credibility(20%)	58	74
Market Presence(15%)	60	68
Customer Satisfaction(10%)	15	78
Overall	57	67

Pricing at a glance

B2B Lead Generation

Model: Custom-quote lead generation agency engagement centered on appointment setting and outbound email campaigns; publicly available evidence indicates service-led engagements rather than self-serve plans, with directory evidence suggesting hourly/project-based agency pricing.
Typical range: $25–$49 / hr

Full B2B Lead Generation pricing →

Purple Sales

Model: Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
Typical range: $3,000-$5,000 per month

Full Purple Sales pricing →

B2B Lead Generation profile →Purple Sales profile →← All lead generation agencies