Addlium vs Purple Sales

A head-to-head comparison of Addlium and Purple Sales in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Addlium

Social selling for B2B and outsourced lead generation built around LinkedIn.

52/ 100 overall
Purple Sales

Toronto-based B2B growth agency focused on generating sales-qualified leads and pipeline growth.

67/ 100 overallHigher score

Score-by-score

CriterionAddliumPurple Sales
Website Presence(20%)7866
Search Visibility(20%)3254
Trust & Credibility(20%)4674
Market Presence(15%)5868
Customer Satisfaction(10%)4478
Overall5267

Pricing at a glance

Addlium

Model
Custom-quoted B2B lead generation / social selling engagement, most consistently presented as project-based and ongoing services rather than self-serve plans. Evidence points to a hybrid of scoped projects plus ongoing outsourced lead generation/content support, with directory listings showing both a minimum project size and hourly-rate band.
Typical range
$25-$49 / hr
Full Addlium pricing →

Purple Sales

Model
Custom-quoted B2B sales outsourcing / lead generation engagement, most likely billed as an ongoing monthly retainer, with some work also available on a project basis. Public descriptions emphasize appointment setting, outbound prospecting, CRM/HubSpot setup, messaging, and meeting booking rather than a self-serve package.
Typical range
$3,000-$5,000 per month
Full Purple Sales pricing →