Addlium vs New North

A head-to-head comparison of Addlium and New North in lead generation agencies, scored across the same 5 weighted criteria so you can see exactly where each agency is stronger.

Addlium

Social selling for B2B and outsourced lead generation built around LinkedIn.

52/ 100 overall
New North

A B2B marketing agency for technology companies.

72/ 100 overallHigher score

Score-by-score

CriterionAddliumNew North
Website Presence(20%)7884
Search Visibility(20%)3256
Trust & Credibility(20%)4678
Market Presence(15%)5868
Customer Satisfaction(10%)4474
Overall5272

Pricing at a glance

Addlium

Model
Custom-quoted B2B lead generation / social selling engagement, most consistently presented as project-based and ongoing services rather than self-serve plans. Evidence points to a hybrid of scoped projects plus ongoing outsourced lead generation/content support, with directory listings showing both a minimum project size and hourly-rate band.
Typical range
$25-$49 / hr
Full Addlium pricing →

New North

Model
Custom monthly retainer using a points-based pricing system rather than hourly billing. New North’s own site says clients pay one monthly price for access to a strategy + execution team, and Clutch reviews indicate some engagements are ongoing retainers; third-party directories also list hourly and project-size bands.
Typical range
$6,000–$15,000 / month
Full New North pricing →