Search Laboratory Pricing & Cost

A buyer-focused summary of the pricing fields and source links stored for Search Laboratory, including clear gaps to confirm before signing.

Upfront pricing answer

£475 + VAT for a one-day Google Analytics training course

A published starting price is not automatically a minimum. Where a field is not present in the stored pricing record, it is marked as unknown rather than estimated.

Pricing model: Custom-quoted digital marketing engagements, most likely a hybrid of monthly retainer and/or project-based consulting for agency services; plus separately sold fixed-price training courses and reseller/implementation services for Google Marketing Platform products.
Published starting price: £475 + VAT for a one-day Google Analytics training course
Typical price range: $150-$199 / hr
Commitment / contract evidence: No commitment or contract terms are stated
Billing: Agency services appear to be custom quoted; Clutch and similar directories list an hourly rate band of $150-$199/hr and a minimum project size of $10,000+. Search Laboratory also sells fixed-price training (£475 + VAT for one day, or £850 + VAT for two days) and quotes enterprise Google Marketing Platform products like Tag Manager 360 on a custom basis.
Contract terms: Contract length and cancellation terms are not stated

What is included

SEO
PPC
Programmatic display
Digital PR
Social media management
Analytics and data science
Tag management audits and consultancy
Implementation
Training
Google Marketing Platform reseller/support services
Custom reporting and attribution work

Trial:: Search Laboratory offers a free Google maturity consultation, but no free trial or pilot for core agency services was found.
Notes:: I found concrete public pricing, but mostly from third-party directories and a training page rather than transparent packaged agency retainers. Clutch lists Search Laboratory at $150-$199/hr with a $10,000+ minimum project size; Lisnic and SoftwareSuggest repeat the same bands, which suggests directory-sourced market/profile data rather than a detailed rate card published by Search Laboratory itself. On Search Laboratory's own site, the clearest hard number is for Google Analytics training (£475 + VAT for one day, or £850 + VAT for both days), while enterprise platform/services pages emphasize custom quotes, fee transparency, and direct reseller relationships rather than publishing standard retainers or setup fees.

Questions to ask before signing

What is the minimum project or monthly spend?
What is the initial term, renewal policy, and cancellation notice?
Are any guarantees offered, and what conditions apply?

Pricing sources and limitations

This page summarizes the company pricing record and does not calculate quotes. Pricing can change by scope and date; confirm current terms directly with the provider. Only valid web sources are linked below.

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