How much does Portent cost? Here is everything we could verify about Portent's pricing model, what's included, and the terms — with the sources each figure was traced from.
Pricing model:Hybrid custom agency pricing overall, with a clearly published small-business menu that mixes monthly retainers for ongoing PPC/SEO/local SEO and one-time fixed-fee projects for PPC setup, PPC audits, and SEO diagnostic work. For broader agency engagements, third-party directories indicate custom project-based work and hourly billing.
Starting price:$200 one-time
Typical range:$200-$6,000
Billing:Monthly for ongoing SMB management services; one-time fixed fees for audits/setups/diagnostic reports; broader custom work appears to be project-based and/or hourly.
Contract terms:Portent states its small-business monthly PPC management is on a month-to-month service agreement with no long-term contract. Its SMB overview also describes monthly PPC and SEO help as no-contract, month-to-month.
What's included
Monthly PPC management with dedicated strategist, reporting, keyword management, ad copy optimization, and strategy calls
PPC account setup with campaign build, keyword research, ad copy, remarketing setup, and conversion tracking
PPC account audit with efficiency analysis, growth recommendations, documentation, and implementation guidance
Monthly SEO optimization including crawl analysis, keyword tracking, content strategy, and monthly reporting
SEO diagnostic report with technical review, keyword research, recommendations, and a strategy phone call
Local SEO optimization with listings optimization, directory audit, duplicate listing review, on-page recommendations, and consulting
Portent does publish real pricing on its own site for its Small Business Solutions offerings. The lowest published buyable entry point I found is $200 for either a PPC Account Setup or PPC Account Audit package on the Essentials tier; ongoing monthly services range from $300/mo for SMB PPC management up to $6,000/mo for SMB SEO optimization. For non-SMB/custom agency work, Portent's own contact flow is quote-based, while directories such as Clutch list a $5,000+ minimum project size and a $50-$99/hr hourly band; those directory figures are third-party estimates/profile data, not a detailed rate card published by Portent itself.